Market Research Analyst

Market Research Analyst

A market-research agency with a mix of domestic and offshore clients, adding analysts to its consumer and healthcare practice

Location: Remote (India)

The agency and the practice

This is an established agency of around two hundred people that runs quantitative and qualitative studies for consumer goods, healthcare and financial services clients in India, the UK and the US. The consumer and healthcare practice runs usage-and-attitude studies, brand health trackers, concept tests and patient journey work. The agency has partnered with Flexiple to hire analysts into this practice, working under project managers on two to four studies at a time.

A typical project, start to finish

• Help translate the client brief into a questionnaire, sampling plan and quota design
• Script checks and pilot reviews with the fieldwork and data-processing teams
• Monitor field progress daily, flag quota shortfalls and data quality issues, and check open-ended coding
• Write tabulation specifications, check tables against the questionnaire, and run significance tests
• Build the report deck: storyline, charts and the implications section
• Join client calls and debriefs, and over time present sections yourself

Skills and experience

• 1 to 4 years in a research agency, an insights team at a brand, or a consulting firm doing primary research
• Good command of Excel and PowerPoint; working knowledge of SPSS, Q or a similar tabulation tool
• Understanding of sampling, weighting and basic significance testing
• Clear written English, as offshore clients will read your work directly

Nice additions

• Exposure to conjoint, MaxDiff or segmentation studies
• Experience with healthcare or pharma research, including physician surveys
• Some Python or R for data cleaning

Why people join this practice

• A wide range of categories and methods in your first year rather than one tracker
• Direct exposure to offshore clients and their standards of reporting
• A structured analyst-to-manager path with project ownership from year two

From application to offer

A short Flexiple screening call, a written exercise on a sample data table, an interview with a project manager, and a final round with the practice head and a senior team member.

This application also counts toward later research openings that match your profile, so it keeps working after this role is filled.