Marathi Content Strategist

Company Description:

Sociohub Media is one of India's fastest-growing digital marketing and entertainment agencies, with deep expertise in social media, influencer, and music marketing. We help brands build a strong social media presence, run high-impact influencer campaigns, and create buzz-worthy music and entertainment marketing that connects with audiences. Headquartered in Andheri East, Mumbai, our team blends creativity with data-driven strategy to turn campaigns into culture.

Key Responsibilities:

• Plan and create content strategy for a Marathi political campaign
• Research local issues, trending topics and audience sentiment across Maharashtra to shape campaign messaging
• Develop campaign themes and key messages aligned with the campaign's goals and tone
• Write and edit content in Marathi for social media and other platforms
• Write scripts, captions and copy for videos, posts and campaign creatives
• Coordinate with the design and video team for content execution
• Manage content calendar for campaign events, rallies, and announcements
• Create and approve content quickly during live events and fast-moving situations
• Fact-check content and ensure accuracy before it goes live
• Track content performance and suggest improvements

Must-Have

• Fluent in reading, writing, and creating original content in Marathi (not just translation)
• Experience handling social media content strategy
• Comfortable working on politically-sensitive content and tight deadlines

Good to Have

• Prior experience in political, government, or public affairs content