About Us
At Assembly, we help brands find the change to fuel business growth. We are an award-winning global brand performance agency, home to 1,600 talented people across 25 offices globally. We create unique data, technology and media solutions that enable faster and smarter problem solving and an inspired, collaborative workplace culture.
At Assembly we embody three core values: Show Up - actively contribute to a space of personal and collective growth; Make Change - embrace obstacles as opportunities, taking intentional steps to drive positive change; and Win Well - approach success with integrity, responsibility, and a commitment to collaboration, understanding that the journey is as important as the destination. Together, we create an environment that fosters continuous learning, adaptability, and a shared passion for making a meaningful impact.
We stay ahead of what's next, providing fresh insights to spark new ideas. We're a trusted partner to our clients, working behind the scenes to bring imagination, depth, and clarity to their biggest challenges—in entertainment, technology, lifestyle, sports, and gaming. Together, we create with confidence
Overview
The SEO Manager will be responsible for leading and driving the overall organic search strategy to enhance visibility, traffic, and business growth across client portfolios. This role requires a strategic thinker with deep expertise in technical SEO, content optimization, and performance analytics, combined with the ability to translate insights into actionable plans.
As a key stakeholder, the SEO Manager will collaborate cross-functionally with content, analytics, and development teams while also managing and mentoring a team of SEO specialists. The role demands strong leadership, client-facing communication skills, and the ability to manage multiple projects in a fast-paced, deadline-driven environment.
The ideal candidate will bring a balance of hands-on execution and strategic oversight, ensuring SEO best practices are implemented effectively while continuously identifying opportunities for innovation and growth.
Responsibilities
- Lead and manage end-to-end SEO strategy across multiple client accounts, ensuring alignment with overall business and marketing objectives
- Oversee keyword research and mapping to optimize existing content and identify new growth opportunities
- Drive creation and optimization of SEO content including title tags, meta descriptions, header tags, on-page content, and internal linking strategies
- Develop and execute comprehensive SEO strategies (on-page, off-page, and technical) to improve organic performance
- Conduct in-depth competitor analysis and provide strategic recommendations based on SWOT insights
- Perform detailed website and page-level audits to identify optimization opportunities and implement actionable solutions
- Collaborate with content, analytics, and development teams to ensure SEO best practices are integrated across all digital initiatives
- Monitor, analyze, and report on SEO performance metrics, providing insights and recommendations to stakeholders
- Manage and mentor a team of SEO executives/analysts, ensuring high-quality delivery and continuous skill development
- Act as a key point of contact for clients and internal stakeholders, ensuring clear communication and expectation management
Required Skills
- 8 years of experience in SEO with strong expertise in technical SEO and on-page optimization
- Proven experience in leading SEO strategies and managing multiple projects or accounts
- Strong expertise in keyword research, keyword mapping, and search intent analysis
- Hands-on experience with schema markup and structured data implementation
- Proficiency in SEO tools such as Searchmetrics, Linkdex, Majestic SEO, SEMrush, and Ahrefs
- Strong understanding of web analytics tools (Google Analytics, Google Data Studio, Search Console)
- Advanced proficiency in Excel, Word, and PowerPoint with the ability to analyze data and present insights effectively
- Solid understanding of SEO best practices, including content strategy, social media, and influencer marketing integration
- Excellent copywriting, editing, and communication skills
Benefits
- Annual Leave in number of 15 allotted to all employees beginning of every calendar year.
- Sick Leave in number of 12 is allotted effective DOJ and beginning of ever calendar year.
- Other Leaves-Maternity Leave & Paternity Leaves, Birthday Leave Entitlement
- Dedicated L&D Budget for all Teams to upskill & get certified
- All employees are entitled for Group Personal Accident Cover & Life Cover Insurance.
- Insurance coverage for the entire family (Employee + up to 7 dependents - Self, Spouse, up to 4 children, and Parents)
- Monthly Cross Team Lunch
- Rewards and Recognition program-Employee of the month, Star Performer, Tenure Celebration & many more
Equal Opportunities
Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.
Social and Environmental Responsibility
At Assembly, we have a responsibility to bring impact into our every day. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to; be a conscious citizen by actively participating in our organisation's sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company's values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviors.
