Manager - Sales

We are seeking a dynamic and technically strong Sales Manager / Senior Sales Engineer to drive business growth in the industrial automation domain. The candidate will be responsible for end-to-end sales, pre-sales consulting, client engagement, and execution support for automation projects involving PLC, SCADA, DCS solutions.

Key Responsibilities

Sales & Business Development

Identify and develop new business opportunities in industrial automation.

Drive lead generation, client acquisition, and revenue growth.

Build and maintain strong relationships with key clients and stakeholders.

Manage complete sales cycle: lead → proposal → negotiation → closure.

Participate in pre-bid meetings, tendering, and contract negotiations.

Develop sales strategies and maintain a strong sales pipeline.

Pre-Sales & Technical Consulting

Understand client requirements and propose customized automation solutions.

Prepare techno-commercial proposals, BOQs/BOMs, and cost estimations.

Provide pre-sales technical support and conduct client presentations/POCs.

Work closely with OEMs for solution design. .

Technical Expertise Required

Industrial Automation Systems: PLC, SCADA/DCS.

System Architecture & Control System Design

Industrial Communication Protocols

Networking & Cybersecurity basics (Firewalls, Industrial Networks)

Exposure to OEMs like Emerson, Siemens, Rockwell, Schnieder Electric etc. (preferred)

Key Skills

Strong technical sales & solution selling capability

Excellent client handling and negotiation skills

Proposal development & commercial understanding

Strategic thinking and execution ability

Cross-functional coordination

Preferred Experience

Experience in handling projects in sectors like:

• Power & Utilities (Substations, SLDC, DMS)
• Water & Wastewater
• Oil & Gas / Energy o Infrastructure (Railways, Tunnels, Smart Systems)

Education

B.Tech / BE in Electrical, Electronics, or Instrumentation Engineering

Key Performance Indicators (KPIs)

Revenue generation and order booking

Lead conversion ratio

Client acquisition & retention

Project delivery coordination effectiveness