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Britannia Industries Limited

Manager - Performance Marketing

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  • Posted 23 hours ago
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Job Description

Position Description

Position Title Performance Marketing Manager

Function Sales

Location Bangalore

Key Job Responsibilities

Budget Management

Plan and allocate marketing budgets across platforms

Align spends with business and brand priorities

Platform Negotiation

Secure premium visibility and new placements on marketplaces

Drive better ROI through commercial negotiations

Funnel Optimization

Track the consumer journey end-to-end

Identify drop-offs and improve conversion and margins

Performance Delivery

Ensure consistent contribution from all performance channels

Track and deliver on key KPIs over time

Desired competencies 58 years in Performance Marketing or ECOM Brand Management

  • D2C (MamaEarth, Wow science etc) , FMCG, or Personal Care Ecom specific

Experience Preferred

  • Also could be working at Agency partners like Hive minds, wavemaker

handling e-commerce performance for FMCG players

Education Qualification

Graduation in any field, MBA in Marketing / Brand Management (Optional)

Experience (in years)

5-8 Years of experience

Stakeholders (Internal) E-com Team and brand team

Stakeholders (External) E-com platforms and agency

More Info

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Job ID: 144245807

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