Manager - Media Buyer

Job Description:

Technical Skills:

• Research, select, and purchase advertising space in various media outlets
• Ensure that content is delivered to the target audience in the most effective manner.
• Analyse market trends.
• Develop strategies and campaigns to increase customer engagement and sales.
• Set campaign timelines by coordinating resources.
• Ensure media plans are executed on time and within the budget.
• Monitor the progress of all campaigns, conduct reviews, and adjust plans as needed.
• Maintain ties with media contacts, suppliers, and clients.
• Negotiate contracts with vendors and suppliers.
• Ensure that all campaigns comply with governing guidelines and industry standards.
• Consolidate and analyze media reports.
• Measure campaign performance. Identify areas for improvement based on the analysis.
• Provide creative input and troubleshoot technical issues.
• Ensure quality control of all media materials.
• Stay abreast of industry trends and innovations to identify opportunities for improvement.
• Take on additional responsibilities assigned by the reporting manager.

Requirements and Skills:

• Bachelor's degree in marketing, advertising, communications, or a related field.
• Candidates with a Master's degree will be preferred.
• Demonstrated experience in developing, managing, and executing media plans.
• In-depth knowledge of the latest trends in media messaging.
• Excellent project management and managerial skills.
• Excellent written and verbal communication skills.
• Ability to work independently with minimal supervision.
• Proficiency in Microsoft Office Suite.
• Excellent presentation skills.
• Knowledge of executive policies, practices, and procedures.
• Ability to work under pressure and meet tight deadlines.
• High level of attention to detail.
• Good organizational and time management skills.
• A creative approach to problem-solving and a willingness to think outside the box.
• A proactive attitude and ability to take the initiative.
• Ability to multitask and handle multiple projects simultaneously.