MAIN PURPOSE OF THE ROLE
- Individual contributor with comprehensive knowledge in the specific area.
- Ability to execute highly complex or specialized projects.
- Adapts precedent and may make significant departures from traditional approaches to develop solutions.
- Generalists within the job family or responsible for activities across multiple sub families such as : market research, oversight of product development and design.
- pricing, launch new products, oversee advertising campaigns, and monitor sales performance.
Main Responsibilities
- Recommends and implements strategies to achieve marketing goals for assigned products and services for one or more areas, product lines, or market segments.
- Supports sales and advertising programs including proposal generation.
- Performs market research projects.
- Typically requires a Bachelor's degree and two years of experience.
- Frequently reports to an Advertising/Marketing Communications Manager.
Qualifications
Education
Bachelors Degree ( 16 years)
Experience/Background
Minimum 4 years