Manager - Digital Marketing

Roles and Responsibilities:

- Develop and implement digital marketing strategies to drive brand awareness and generate leads

- Manage all digital marketing campaigns, including email, social media, and display advertising

- Analyze campaign performance and make data-driven decisions to optimize marketing efforts

- Collaborate with internal teams to create engaging content for digital platforms

- Monitor and report on key performance metrics to track the success of marketing campaigns

- Stay up-to-date on industry trends and best practices in digital marketing

Qualification:

- Should have managed monthly budget of Rs.1 Crore

- Working experience of working on New Acquisition and Remarketing campaigns

- Working Proficiency in Excel, and be able to analyze data visualizations on data studio or Tableau.

- 2-4 years of Experience in Digital Marketing. In-depth knowledge of Facebook Ads, Google Ads & App Campaigns.

- Proven analytical and quantitative skills including a strong understanding of online marketing metrics.

- Excellent communication, collaboration, and people management skills. Driven, self-motivated, organized, and excited about what we can achieve together.

- Good knowledge of Appsflyer, Excel and Tableau.