About WPP Media
WPP is the trusted growth partner for the world's leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships all united by ourpioneeringagentic marketing platform, WPP Open we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP's global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, We Believe In The Power Of Our Culture And Our People. It's What Elevates Us To Deliver Exceptional Experiences For Both Our Clients And Each Other. In This Role It Will Be Critical To Embrace WPP & WPP Media's Shared Core Values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Profile Summary:A highly skilled and client-focused Client Analytics Manager specialising in delivering insightful measurement and performance analysis for global clients. Proficient in leveraging various data sources and analytical tools to provide strategic recommendations that optimise marketing campaigns and drive business outcomes. Expertise in managing client relationships, translating complex data into clear, actionable insights, and ensuring the delivery of best-in-class analytical support for high-value accounts.
Key Skills:
- Strong analytical and quantitative skills with a focus on marketing performance, business impact, and client strategy.
- Proficiency in interpreting measurement data from various vendors to provide strategic insights.
- Experience with data visualisation tools (e.g., Tableau, Power BI) and advanced Excel for reporting and analysis.
- Familiarity with advertising platforms like DV360 and The Trade Desk, enabling effective understanding of campaign data and optimisation opportunities.
- Ability to translate complex data analysis into clear, concise, and actionable recommendations for clients and internal stakeholders.
- Excellent communication and presentation skills, with a proven ability to manage client expectations and foster strong relationships.
- Solid understanding of marketing KPIs, campaign optimisation, and measurement methodologies.
- Experience with SQL and/or Python for data extraction and preliminary analysis.
Description:
- Manage and deliver high-quality analytics and measurement projects for a portfolio of global clients
- Analyse campaign performance data, leveraging insights from various measurement vendors to identify opportunities for optimisation and demonstrate ROI.
- Collaborate closely with client teams and internal stakeholders to define analytical objectives and deliver strategic recommendations that align with business goals.
- Develop and present compelling reports and presentations to clients, clearly articulating findings, their business implications, and fostering a data-driven culture.
- Ensure the consistent delivery of best-in-class analytical support, protecting existing revenue streams, maintaining client trust, and enhancing confidence in prop media solutions.
- Provide guidance on measurement strategies and contribute to the evolution of analytical frameworks for key clients.
Education:
- Bachelor's Degree in Marketing, Business Analytics, Statistics, or a related quantitative discipline.
Ideal Certifications:
- Google Analytics Individual Qualification
- Google Ads Certification
- Tableau/Power BI Certification
Life At WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we're just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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