Manager – B2B Sales (Sports Equipments)

Job Description:

• Develop and execute B2B strategy for Kerala across institutions, corporates, retailers, government buyers, and gifting clients.
• Lead, mentor, and manage a team of TSMs across various districts.
• Drive sales of sports equipment and merchandise through institutional and retail channels.
• Handle government procurement, tenders, and order processing via the GEM Portal.
• Build strong relationships with schools, colleges, academies, corporates, government departments, and retail partners.
• Ensure end-to-end sales execution—from lead generation and proposal building to negotiation and order fulfilment.
• Track sales performance, forecasting, and reporting for management reviews.

Requirements:

• 4–8 years of relevant experience in B2B sales sports equipment or related.
• Experience in selling to retailers and driving distribution-based sales is added advantage.
• Hands-on experience managing GEM Portal processes and government business.
• Strong leadership skills with experience managing regional/statewide sales teams.
• Excellent communication, negotiation, and stakeholder management abilities.
• Good understanding of Kerala market dynamics (preferred).