Position: Manager / Assistant Manager – B2B Sales (Footwear)
Department: Mobility & Wellness
Reports To: SVP Business Development
Location: Pune (On-site)
Working Days: 6 days a week
Work Mode: Work from Office (WFO)
Who Are We
Founded in 2015 and headquartered in Pune, Frido is a leading ergonomic comfort and wellness brand dedicated to helping people walk, sit, and sleep better. Starting with mobility aids, Frido has evolved into a holistic comfort brand offering footwear, cushions, pillows, and ergonomic accessories designed to enhance everyday well-being. With innovation at its core, Frido blends science, design, and technology to create products that bring comfort to every step and moment of life.
Our Vision
Redefining Comfort for Modern Living
What We Offer
- Ergonomic Footwear & Insoles – Designed to reduce foot strain and improve posture.
- Cushions & Backrests – For enhanced sitting comfort at work or home.
- Sleep & Rest Products – Including orthopedic pillows and supportive accessories.
- Mobility Aids – Wheelchairs and assistive devices promoting independence and comfort.
- Experiential Retail & Custom Comfort Solutions – Foot-scanning, posture analysis, and personalized product recommendations.
Role Overview
We are looking for a dynamic and business-oriented professional with a background in Physiotherapy (BPT/MPT) and an MBA in Sales/Marketing to drive the growth of Frido's Footwear category. The ideal candidate will combine a strong understanding of foot biomechanics, ergonomics, and customer needs with proven B2B sales capabilities to build strategic partnerships and expand market presence.
Key Responsibilities
- Drive B2B sales and business development for Frido's footwear portfolio.
- Identify, develop, and manage new business opportunities across corporate partnerships, distributors, retailers, institutional clients, and channel partners.
- Build and maintain strong relationships with key decision-makers and business stakeholders.
- Conduct product presentations, demonstrations, and business meetings to showcase Frido's footwear solutions and their ergonomic benefits.
- Develop and execute sales strategies to achieve monthly, quarterly, and annual revenue targets.
- Manage the complete sales cycle, including prospecting, lead generation, negotiations, closures, and account management.
- Collaborate with internal teams including Marketing, Operations, and Customer Success to ensure seamless customer onboarding and partner support.
- Gather market intelligence, monitor competitor activities, and identify growth opportunities within the footwear industry.
- Track sales performance, maintain CRM records, and provide regular business updates to leadership.
- Represent Frido at trade shows, exhibitions, industry events, and networking forums to generate leads and strengthen brand visibility.
Requirements
- Bachelor's or Master's Degree in Physiotherapy with MBA in Sales (BPT/MPT).
- 2–5 years of experience in B2B Sales, Business Development experience in Physiotherapy.
- Experience in footwear, wellness, mobility, ergonomic products, consumer products, healthcare products, or related industries will be preferred.
- Strong communication, presentation, negotiation, and relationship management skills.
- Ability to analyze customer needs and provide consultative solutions.
- Proficiency in CRM tools and Microsoft Office applications.
- Willingness to travel for client meetings and business development activities.
What We're Looking For
- Strong sales orientation with a target-driven mindset.
- Excellent networking and stakeholder management abilities.
- High ownership and execution-focused approach.
- Entrepreneurial mindset with the ability to thrive in a fast-paced environment.
- Passion for building partnerships and driving business growth.
- Strong interpersonal skills and a customer-centric approach.
What We Offer
- Opportunity to work with one of India's fastest-growing mobility and wellness brands.
- Exposure to innovative and category-defining footwear products.
- A high-growth environment with significant career advancement opportunities.
- Collaborative and performance-driven culture.
- Opportunity to contribute to products that improve comfort, movement, and well-being.
Interested candidates can share their resumes at - [Confidential Information] & [HIDDEN TEXT]
