Link Building Specialist (IT Services / SAAS)

Company Description

DotCom Growth is a results-driven agency dedicated to enabling businesses to achieve success through digital growth planning, strategy, and execution. Specializing in data-driven digital marketing, we partner with SMEs, startups, and enterprises to unlock their full potential. Our team of passionate professionals is committed to creating innovative solutions tailored to the unique needs of each client. With a focus on empowering businesses digitally, we are committed to delivering measurable outcomes that drive growth and transformation.

Department

SEO & Organic Growth

Reports To

SEO Manager

Experience

3–5 Years in white-hat link building for IT services, SaaS, or technology companies with international market focus

Mandatory

Experience acquiring links from DR 50+ publications in US, UK, AU markets. Directory submission and PBN experience is disqualifying.

Role Overview

This role is for a link building professional who understands that one link from a DR 70 technology publication is worth more than one hundred directory listings. You will build A3Logics domain authority through editorial links, digital PR placements, guest posts on genuine industry publications, and strategic partnerships — not through shortcuts that create short-term gains and long-term penalties. Every link you acquire must be one you would be comfortable showing to Google's webspam team.

What You Will Own

•    Guest Post Outreach — Prospect research and outreach for guest post placements on technology, IT services, AI, and business publications with DR 50+ and genuine editorial standards

•    Digital PR — Digital PR link acquisition — pitch original research, data studies, and expert commentary from A3Logics leadership to journalists and editors

•    HARO / PR Queries — HARO, Qwoted, and SourceBottle monitoring — identify relevant journalist queries and respond with expert quotes that earn editorial mentions and backlinks

•    Broken Link Building — Broken link building — identify broken links on target sites pointing to similar content and pitch relevant A3Logics content as a replacement

•    Resource Pages — Resource link building — identify curated resource pages in the IT services and technology space and earn inclusions

•    Competitor Link Analysis — Competitor backlink analysis — use Ahrefs to identify competitor link sources and develop a systematic approach to replicating the highest-value links

•    Link Velocity — Link velocity management — maintain a natural, consistent link acquisition pace that builds authority without triggering algorithmic penalties

•    Reporting — Monthly link acquisition reporting — domains acquired, DR distribution, anchor text profile, and domain authority progress

Non-Negotiable Requirements

•    3+ years white-hat link building with a portfolio of placements on genuine editorial publications — not directories, not PBNs

•    Demonstrable experience acquiring links from US or UK technology and business publications

•    Proficiency in Ahrefs — link prospecting, competitor analysis, anchor text monitoring, and toxic link identification

•    Strong outreach writing skills — your pitch emails must achieve minimum 15% reply rates from cold outreach

•    Understanding of what makes a link valuable — DR, traffic, topical relevance, anchor text, and follow vs nofollow

•    Knowledge of Google's link spam guidelines — what crosses the line and why

•    Experience with HARO or equivalent journalist query platforms

What Will Get You Shortlisted Faster

•    Portfolio of earned links on publications like Forbes, TechCrunch, VentureBeat, Search Engine Journal, or equivalent

•    Experience with digital PR — placing original data or research with technology journalists

•    Prior work building authority for IT services or SaaS companies in US/UK markets

•    Understanding of how link building integrates with topical authority and entity-based SEO

KPIs You Will Be Measured Against

•    Number of DR 50+ links acquired per month against monthly target

•    Average DR of links acquired — quality metric, not just volume

•    Outreach reply rate — cold email and LinkedIn outreach to editors and journalists

•    Domain Rating improvement of a3logics.com over rolling 6-month period

Perks & Culture

✦ 5-Day Work Week — structured for focus, not face time

✦ Flexible Working Hours — we measure output, not hours clocked

✦ Performance-Linked Incentives — exceptional work is recognised and rewarded financially

✦ Growth-Oriented Culture — clear career path with defined milestones, not a dead-end role

✦ International Client Exposure — work directly on campaigns and accounts with US, UK, AU, CA clients

✦ Collaborative Team Environment — direct access to senior leadership and cross-functional teams

✦ Continuous Learning — access to premium tools, industry resources, and skill development budgets

✦ Merit-Based Progression — promotions driven by results, not tenure