Lead Generation Specialist

Job Summary:

We are looking for a Lead Generation professional to reach out to IT Managers and Purchase Managers to promote the company's products or services. The primary goal is to generate leads, build relationships with decision-makers, and contribute to sales growth by offering tailored solutions based on client needs.

Key Responsibilities:

• Make outbound calls to IT Managers and Purchase Managers to introduce and promote products or services.
• Explain product features, benefits, and pricing, focusing on how they meet the specific needs of IT and procurement departments.
• Identify, qualify, and generate leads by understanding business requirements and procurement timelines.
• Build and maintain strong relationships with IT and Purchase Managers to foster long-term engagement.
• Follow up with potential leads, answer customer inquiries, and ensure smooth progression of the sales process.
• Collaborate with the sales team to ensure qualified leads are properly handed off for closing.
• Maintain detailed records of customer interactions, feedback, and sales outcomes in the CRM system.
• Meet or exceed daily, weekly, and monthly lead generation and sales targets.
• Provide insights on customer feedback and industry trends to improve sales strategies.

Requirements:

• Bachelor's degree in Business, IT, or a related field.
• Proven experience in lead generation, telemarketing, or outbound sales, especially in B2B environments.
• Strong communication, persuasion, and interpersonal skills.
• Basic understanding of IT products/services and procurement processes.
• Proficiency in CRM software for managing leads and tracking interactions.
• Goal-oriented, self-motivated, and able to thrive in a fast-paced environment.
• Excellent organizational and time management skills.