Lead Generation Specialist

Company: Infojini Inc.

Position: Lead Generation Specialist – US Region

Location: Mohali

Experience: 1–4 years

Employment Type: Full-time

Shift: US Shift / Night Shift - 06.00pm IST to 03.30am IST

About Infojini

Infojini is a global IT services and technology solutions company helping organizations leverage technology, digital solutions, data, and skilled IT talent to achieve their business objectives.

We are looking for a driven and results-oriented Lead Generation Specialist to support our growth in the US market. The ideal candidate will be responsible for identifying potential business opportunities, engaging decision-makers, qualifying prospects, and generating a consistent pipeline of high-quality leads for our IT services.

Key Responsibilities

• Research and identify prospective clients across the US market within target industries and accounts.
• Generate qualified B2B leads through cold calling, email outreach, LinkedIn, online research, databases, and other prospecting channels.
• Identify and connect with key decision-makers, including CIOs, CTOs, IT Directors, VPs, HR leaders, Procurement Managers, and Business Heads.
• Develop and maintain prospect lists based on defined target industries, company size, geography, technology requirements, and business needs.
• Conduct outbound calling and email campaigns to introduce Infojini's IT services and solutions.
• Understand prospects business and technology challenges and effectively communicate relevant Infojini offerings.
• Qualify prospects based on need, budget, authority, timeline, and potential fit.
• Schedule qualified meetings and discovery calls for the Sales/Business Development team.
• Maintain accurate and up-to-date prospect information, activities, and lead status in the CRM.
• Follow up consistently with prospects through multiple touchpoints to nurture opportunities.
• Collaborate with Sales, Business Development, and Marketing teams to optimize lead-generation strategies.
• Track outreach activity, conversion rates, meetings generated, and other key performance indicators.
• Stay updated on US IT industry trends, technology solutions, competitors, and target accounts.
• Continuously test and improve email messaging, calling scripts, prospecting techniques, and outreach campaigns.

Required Skills & Qualifications

• 1–4 years of experience in B2B lead generation, inside sales, business development, or IT services sales.
• Experience targeting the US market is strongly preferred.
• Strong understanding of outbound prospecting and lead qualification.
• Excellent verbal and written communication skills in English.
• Comfortable making high-volume outbound calls to US prospects.
• Strong research and prospect-identification skills.
• Familiarity with LinkedIn and sales intelligence/prospecting platforms such as LinkedIn Sales Navigator, ZoomInfo, Apollo, Lusha, Seamless.ai, or similar tools.
• Experience working with CRM platforms such as Salesforce, HubSpot, Zoho, or equivalent.
• Ability to communicate effectively with senior-level US decision-makers.
• Strong follow-up, negotiation, objection-handling, and relationship-building skills.
• Self-motivated, target-oriented, and comfortable working in a fast-paced environment.
• Ability to work independently while collaborating effectively with the sales team.

Preferred Experience

Candidates with experience selling or generating leads for any of the following will be preferred:

• IT Staffing & IT Consulting
• Application Development
• Cloud & Infrastructure Services
• Data & Analytics
• AI/ML Solutions
• Digital Transformation
• Cybersecurity
• Managed IT Services
• Software Development
• Professional IT Services

Key Performance Indicators (KPIs)

• Number of qualified leads generated
• Number of qualified meetings/discovery calls booked
• Lead-to-meeting conversion rate
• Outbound calls and meaningful conversations
• Email/LinkedIn outreach activity and response rates
• Pipeline value generated
• Quality and accuracy of prospect data
• Achievement of monthly and quarterly lead-generation targets

Work Schedule

The role will support the US business market and therefore requires flexibility to work during US business hours / night shift in India.

What We Offer

• Opportunity to work with a growing global IT services organization.
• Exposure to the US B2B technology market.
• Career growth opportunities in Sales and Business Development.
• Performance-driven work environment.
• Training and development opportunities.
• Competitive compensation and performance incentives.

Ideal Candidate Profile

We are looking for someone who is hungry to learn, confident on the phone, persistent with follow-ups, and passionate about B2B sales and technology. The successful candidate should enjoy prospecting, be comfortable with rejection, and have the ability to turn cold prospects into meaningful business conversations.

Intrested candidates share their updated resume to [Confidential Information]

If you are a target-driven professional who wants to build a career in US IT Sales and Business Development, we would love to hear from you.