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Masai

Lead Generation Growth Manager

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  • Posted 9 hours ago
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Job Description

Role: Lead Gen & Growth Manager

We're not looking for someone to just run campaigns. We want someone who can build a lead generation engine from scratch and keep improving it.

If your approach is just calling and sending bulk emails, this role is not for you.

What You'll Do

  • Build lead pipelines from scratch. Scrape, source, enrich. Whatever it takes
  • Figure out where high-quality leads exist and get that data reliably
  • Set up cold email systems end to end. Domains, inboxes, sequences, deliverability
  • Run outbound across channels: email, WhatsApp, LinkedIn, anything that works
  • Use tools like Lusha, ZoomInfo, Apollo, etc. but not depend only on them
  • Create workflows that reduce manual effort using tools like n8n, Zapier, AI agents
  • Experiment constantly. Messaging, targeting, channels. Kill what doesn't work fast
  • Track what matters: reply rates, conversions, cost per lead. Improve every week
  • Eventually build and lead a small team, but first prove you can do it yourself

What You Should Already Know

  • You've actually built lead lists yourself (not just used someone else's CRM)
  • You know how cold email works beyond send campaign (deliverability, warmup, domains)
  • You've used tools like Lusha, ZoomInfo, Apollo, or similar
  • You understand WhatsApp outreach and have used tools for bulk messaging
  • You've worked with automation tools like n8n, Zapier, or similar
  • You're comfortable figuring things out without step-by-step instructions

What Will Set You Apart

  • You've scraped data from job portals or unconventional sources
  • You've built multi-step outbound systems (email + WhatsApp + follow-ups)
  • You've used AI to automate parts of lead gen or outreach
  • You think in systems, not tasks

Skills: email campaigning,outbound marketing,lusha,zapier,n8n,sales automation,lead generation,b2b sales

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About Company

Job ID: 146369239

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