Lead Generation Campaign Manager

Company Description

TechVantage Global is a dynamic marketing and business consulting firm that helps companies turn technology into a competitive advantage. The firm focuses on delivering measurable outcomes by designing and executing tailored marketing strategies that align with business objectives and drive revenue growth.

Operating at the intersection of technology, data, and modern marketing, TechVantage Global partners with organizations to address growth challenges and unlock digital opportunities. With expertise in marketing strategy, demand generation, performance marketing, and technology-driven solutions, the company works closely with clients to build scalable and sustainable growth engines. TechVantage Global is known for its consulting-first approach, delivering customized solutions that align with each client's unique business goals.

Role Description

TechVantage Global is seeking a Lead Generation Campaign Manager to manage and execute lead generation campaigns for its clients. The role involves planning outreach strategies, overseeing campaign execution, coordinating with internal teams, and ensuring consistent delivery of qualified leads to clients.

The candidate will work closely with marketing and sales teams to run multi-channel campaigns including LinkedIn outreach, email marketing, and digital lead generation initiatives. This role requires strong organizational skills, attention to detail, and the ability to monitor campaign performance to ensure client goals are achieved.

The ideal candidate should be comfortable managing multiple campaigns simultaneously and working in a fast-paced marketing environment.

Key Responsibilities

• Manage and oversee lead generation campaigns for client accounts
• Coordinate with internal teams to execute LinkedIn outreach, email campaigns, and prospecting activities
• Monitor campaign performance and ensure lead targets and quality benchmarks are achieved
• Track campaign metrics and prepare performance reports for internal teams and clients
• Optimize outreach messaging, targeting strategies, and campaign workflows
• Maintain accurate records of prospects and campaign activities in CRM tools
• Ensure timely execution of campaigns and resolve operational challenges
• Continuously identify opportunities to improve lead generation processes

Qualifications

• 13 years of experience in lead generation, marketing operations, sales operations, or campaign management
• Strong organizational and project coordination skills
• Good communication and collaboration abilities
• Familiarity with LinkedIn prospecting, email outreach tools, or CRM platforms (such as HubSpot or similar)
• Basic understanding of B2B lead generation and demand generation processes
• Ability to work in a fast-paced, client-focused environment
• Bachelor's degree in Business Administration, Marketing, BCA, or a related field