The Digital Marketing and Content Manager will be responsible for developing and executing digital marketing and content strategies to increase the Products and Company's brand awareness. This position will also oversee the development of engaging and compelling content across various digital platforms to attract and retain customers. This role requires a combination of creative thinking, analytical skills, and a deep understanding of digital marketing trends.
Responsibilities: -
- Develop and implement digital marketing campaigns to drive traffic and generate leads.
- Manage and optimize our digital advertising efforts across platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Conduct keyword research and search engine optimization (SEO) to improve our website's visibility and ranking on search engines.
- Monitor and analyse the performance of digital marketing campaigns using tools such as Google Analytics and social media analytics platforms.
- Stay up to date with the latest trends and best practices in digital marketing and content creation.
- Collaborate with internal teams, including marketing, sales, and design, to ensure cohesive messaging and branding across all channels.
- Identify opportunities for growth and optimization and make recommendations for improvements.
- Plan and execute online and social media communications and actions
- Increase brand awareness strategies
- Analyse customer and competitor insights on the brand
Required Skills: -
- Master's degree in marketing, Communications, or related field.
- Strong understanding of digital marketing channels, including SEO, social media, and content marketing.
- Proficiency in using digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, and content management systems (CMS).
- Excellent written and verbal communication skills, with the ability to craft engaging and persuasive content.
- Analytical mindset with the ability to interpret data and draw actionable insights.
- Creative thinker with a passion for storytelling and brand building.
- Ability to work independently as well as collaboratively in a fast-paced environment.
- Detail-oriented with strong organizational and time management skills.
Perks and benefits
- Travel Facilities
- Health Insurance
- Meal facilities
- 5 Days working
As a multinational corporation, we value the richness of cultural diversity and varied perspectives to achieve our objectives. We actively recruit skilled and capable individuals for positions across our global operations and uphold a commitment to Equal Employment opportunities, fostering an environment free from discrimination.
