Lead Campaign Management (Offshore)

We're Hiring: Lead Campaign Management (Offshore)

Location: 100% Remote (India)

Shift: India Day Shift

Duration: 6–12 Months

Experience: 8–12+ Years

Are you passionate about driving large-scale marketing campaigns, audience targeting, customer data management, and marketing automation We are looking for a highly experienced Lead Campaign Management Professional to lead end-to-end campaign operations and ensure successful delivery of enterprise marketing initiatives.

Key Responsibilities

Lead end-to-end campaign execution, audience segmentation, and customer targeting strategies.

Translate business requirements into SQL-driven audience selections and campaign workflows.

Manage integrations across marketing platforms such as Salesforce Marketing Cloud, HCL Unica, Pega CDH, HubSpot, and related systems.

Oversee data movement through APIs, ETL processes, automated workflows, and file-based integrations.

Ensure customer data quality through cleansing, validation, deduplication, and reconciliation.

Build, test, and validate audience lists, targeting logic, and campaign waterfalls.

Monitor and optimize marketing databases including Snowflake, Oracle, SQL Server, and related platforms.

Enforce data governance, privacy, and compliance standards (GDPR, CCPA, CAN-SPAM).

Manage security controls, user access, documentation, and campaign operations best practices.

Required Skills

️ Strong SQL and database management expertise

️ Marketing automation and campaign management platform experience

️ Audience segmentation and customer targeting expertise

️ ETL, API integrations, and data workflow management

️ Marketing data governance and privacy compliance knowledge

️ Strong analytical, troubleshooting, and stakeholder management skills

Preferred Skills

⭐ Salesforce Marketing Cloud (SFMC)

⭐ HCL Unica

⭐ Pega Customer Decision Hub (CDH)

⭐ HubSpot

⭐ Snowflake, Oracle, SQL Server

⭐ Enterprise-scale multi-channel campaign management

What We're Looking For

A campaign operations leader who can drive marketing execution excellence, customer data quality, platform integrations, and operational efficiency across enterprise marketing programs.