About Business Unit:
As part of the Digital Integration Services team, you'll be at the forefront of modernizing marketing and delivering ground-breaking solutions. From crafting data-driven, personalized experiences that customers truly value to turning marketing visions into reality - we empower brands to achieve their goals.
Our team of 1,200 experts in strategy, analytics, creative, and digital experience uses innovative technology and data-driven insights to craft relevant, customer-centric strategies for the world's leading brands.
Why we are looking for you:
- You have a strong consulting mentality and enjoy helping clients navigate digital transformation initiatives.
- You can connect business objectives with technology capabilities to create meaningful and measurable outcomes.
- You thrive at facilitating discussions, challenging assumptions, and driving clarity in ambiguous situations.
- You are effective at building trusted relationships with partners across business and technology functions.
- You bring a continuous learning attitude and are energized by solving new and complex problems.
- You thrive in collaborative environments and can influence cross-functional teams without direct authority.
- You are curious, adaptable, and excited to learn emerging technologies, digital platforms, and modern ways of working.
What you will enjoy in this role:
As part of the Digital Experience team
- Influence strategic decisions by collaborating directly with business leaders, product owners, technology teams, and executive partners across enterprise-scale programs.
- Shape solutions from concept to realization, participating in discovery workshops, strategy discussions, solution definition, implementation planning, and value realization.
- Gain exposure to a diverse ecosystem of digital technologies, customer experience platforms, data and AI solutions, content and commerce platforms, and emerging enterprise technologies.
- Contribute to transformational initiatives that help organizations reimagine customer experiences, modernize business processes, and accelerate digital adoption.
- Work with cross-functional teams comprising strategists, architects, designers, product specialists, engineers, and delivery leaders, providing opportunities to build a broad consulting skills.
- Take ownership of meaningful client engagements where your ideas, recommendations, and insights can directly influence project outcomes and business value.
Click here to view how Epsilon transforms marketing with 1 View, 1 Vision and 1 Voice.
Responsibilities
- Partner with business partners and clients to understand strategic objectives, customer experience goals, business processes, and technology challenges, translating business needs into actionable requirements and solution outcomes.
- Lead discovery, requirements engineering, and business analysis activities, including partner interviews, workshops, process mapping, user journey analysis, requirements elicitation, prioritization, and acceptance criteria definition.
- Develop business cases, solution recommendations, and transformation roadmaps that align business objectives with digital strategy, operational goals, and technology investments.
- Collaborate with cross-functional teams, architects, product owners, designers, engineers, vendors, and delivery teams to define, design, and successfully implement digital solutions.
- Facilitate requirement discussions and solution workshops, driving alignment, decision-making, and consensus among business and technology partners.
- Translate complex business challenges into clear functional, non-functional, and operational requirements, ensuring solution designs meet both business and user needs.
- Define and document business processes, functional and business requirement, customer journeys, operating models, and future-state capabilities that support transformation initiatives and measurable business outcomes.
- Drive data, analytics, and reporting requirements, including Key Performance Indicator identification, measurement frameworks, governance considerations, and business insight generation.
- Support digital platform, customer experience, marketing technology, CRM, commerce, content management, and data transformation initiatives through solution definition and partner engagement.
- Contribute to AI-enabled and data-driven transformation initiatives by identifying business opportunities, defining use cases, evaluating value realization, and supporting adoption of emerging technologies.
- Support Agile delivery and product management practices, including backlog management, user story creation, sprint planning, prioritization, partner communication, and release readiness activities.
- Participate in testing, validation, change management, training, and adoption activities to ensure successful rollout and realization of business value.
- Act as a trusted advisor to partners by providing recommendations, identifying risks and dependencies, and helping teams make informed business and technology decisions.
- Continuously evaluate industry trends, emerging technologies, and leading practices to help clients and internal teams see opportunities for innovation and improvement.
Qualifications
- Requires overall experience of 5-12 years and at least 4-6 years in client-facing roles
- Bachelor's or master's degree preferred. MBA from a reputed Business School with Marketing specialization (Also Non-MBA, with exceptional communication skills)
- Working knowledge of project management methodologies (Agile and non-iterative) and creation of defined artifacts.
