Responsibility
Drive and grow ARDx business within identified Key Accounts
- understand volume of Abbott business in these accounts, anticipate barriers to product usage and ensure access to reach targets.
Drive new conversions and performance of Institutional segment
- Develop sales pipeline and conversion plan
- Ensure sales effectiveness and efficiency in customer visits
- Managing and improving pricing, distribution channels to achieve competitiveness
- Review key account sales performance on a regular basis and take corrective actions
Accountable for achieving the yearly budgeted target
- Build a forecast by frenchise wise to meet the budget numbers
- Define sales strategy and commercial priorities for identified key accounts.
- Review key account sales performance and ensure to achieve its budget numbers
Responsible to manage the Internal External Relationship
- Identify key stakeholders and build manage relationships within identified Key Accounts (Lab technicians, Pathologists, Microbiologists etc.)
- Manage relationships with non-clinical stakeholders (Pharmacist-Purchase managers , Distributors, Sub-distributors, Dealers) to complete the sales order and fulfillment cycle.
Responsible for Customer Satisfaction
- Solicit Customer Satisfaction Surveys participation, investigate causes of customer dissatisfaction
- Ensure that market intelligence and feedback is captured and disseminated
- Collaborating with multi-functional teams (Marketing, Finance, Logistics, Operations, among others) to execute the sales cycle and to ensure high levels of customer attention and service
- Builds extensive relationships with decision makers and influencers of key accounts after assessing their needs, purchasing method, and frequency of contact preferences
- Strictly adhere to the Abbott compliance guidelines while engageing with HCPs or other commercial entities
Role: Key Account Manager
Industry Type: Medical Devices & Equipment
Department: Sales & Business Development
Employment Type: Full Time, Permanent
Role Category: Enterprise & B2B Sales
Education
UG: Any Graduate
PG: Any Postgraduate