IMEA (India, Middle East, Africa) India LIXIL INDIA PVT LTD Employee Assignment Hybrid Full Time 31 May 2026
POSITION TITLE: Key Accounts Manager – Institutional Sales, SATO India
ORGANIZATION: LIXIL India
LOCATION: Gurgaon
Report to: Leader, SATO India
About SATO
SATO is an award-winning social business with the purpose to empower people everywhere to live a better life and enjoy a brighter future through innovative sanitation and hygiene. We do this by offering aspirational, and affordable sanitation and hygiene solutions for a safer, and more pleasant toilet and hygiene experience.
Consumer-centric, our products have been developed based on our customers needs and wants. Ranging from toilet pans and connection systems to tap for handwashing, our solutions are durable, water-saving, easy to install, and simple to use.
Our work impacts SDG 6.2, which aims to provide access to adequate sanitation and hygiene for all and end open defecation, paying special attention to the needs of women and girls and those in vulnerable situations. To increase the reach of our product line and improve sanitation globally, we have established long-lasting partnerships with local manufacturers, NGOs, and inter-governmental organizations such as UNICEF and JICA (Japan International Cooperation Agency).
SATO is a brand of LIXIL, the maker of pioneering water and housing products that solve every day, real-life challenges, making better homes a reality for everyone, everywhere. We realize our purpose through our portfolio of the industry's most trusted brands, including INAX, GROHE, American Standard, and TOSTEM. The company is present in 150 countries and employs approximately 55,000 people worldwide. We are proud that our products touch the lives of more than a billion people every day.
For more information, visit www.sato.lixil.com and www.lixil.com
Roles And Responsibilities
- Institutional Specification & Strategic Advocacy Government Enlistment: Direct the process of getting SATO products approved and listed in the Delhi Schedule of Rates (DSR) and specified within major government bodies (e.g., GeM, PWD, CPWD, AAI, MES, Gram Panchayat).
Tender Management: Ensure product inclusion in national and regional government tenders for sanitation and hygiene, positioning the brand as the primary standard for WASH (Water, Sanitation, and Hygiene) initiatives.
Policy Influence: Develop policy briefs and technical case studies to influence national WASH strategies, ensuring SATO solutions are integrated into broader health and education sector mandates.
- Business Development & Relationship Management High-Frequency Engagement: Maintain a rigorous field presence with a minimum of 4-5 face-to-face meetings daily with key decision-makers, contractors, and influencers.
Stakeholder Ecosystem: Cultivate and sustain strategic relationships across a diverse network, including government channels, NGOs, research institutions, builders, and corporate Key Accounts.
Strategic Partnerships: Define and implement sector-wide partnership strategies, identifying and onboarding partners to scale targeted WASH initiatives.
- Sales Operations & Project Leadership Pipeline Management: Develop and maintain a comprehensive prospective customer database and sales funnel, ensuring a clear path from lead generation to conversion.
Commercial Oversight: Manage the full project lifecycle, including contract negotiations, pricing strategies, MoU drafting, and the resolution of legal or commercial terms.
Growth & Profitability: Execute sales operations focused on increasing regional profitability while ensuring delivery and quality norms meet manufacturing standards.
- Technical Execution & Capacity Building Product Validation: Organize on-site mock-ups and high-level group presentations for top decision-makers to secure technical approval and buy-in.
Technical Training: Oversee on-site mason training for bulk applications and provide technical coaching to partners to enhance their operational strengths.
Knowledge Management: Document best practices and lessons learned, sharing insights with cross-functional teams to align local efforts with the company's global strategic perspective.
- Representation & Inter-Agency Coordination Sector Leadership: Represent the organization in inter-agency coordination meetings and sector platforms to maintain brand visibility.
Funding Channels: Actively engage with private sector funding channels and stakeholders to secure diversified investment for institutional projects.
Performance Tracking: Collaborate with field teams to monitor progress reporting and WASH indicators, ensuring partnership efforts align with overarching project objectives.
Key Performance Indicators (KPIs)
- Sales Volume: Achievement of sales units target within the assigned zone
- Revenue Targets: Achievement of growth and profitability benchmarks within the assigned zone.
- Partnership Growth: Number of active MoUs and high-value partnerships onboarded.
Qualifications
- This role requires a self-driven leader with the strategic acumen to cultivate high-value partnerships and a disciplined focus on exceeding institutional targets.
- Graduate / Postgraduate or PGDBM / MBA is a plus.
- Proficiency in Google Apps, Microsoft Office Suite (Word, Excel, Outlook, PowerPoint).
- Excellent verbal, written communication and presentation skills.
- Strong organizational skills with attention to detail.
- Ability to multitask and prioritize tasks effectively.
- Demonstrated ability to work independently and as part of a team.
- Project / Institutional Sales experience (6-10 years) is preferred, prior WASH sector experience will be preferred.
