Key Responsibilities
- Content Planning & Scheduling
- Assist in planning and executing monthly social media content calendars for multiple client accounts.
- Coordinate with content writers, designers, and internal teams to ensure timely delivery of posts.
- Schedule content across platforms such as Instagram, LinkedIn, Facebook, and X (Twitter) using tools like Buffer, Later, Meta Business Suite, or native schedulers.
- Content Creation & Copywriting
- Write compelling captions, hashtags, and short-form social media copy aligned with each brand's tone of voice.
- Ideate creative content formats including static posts, carousels, reels, and short videos in collaboration with the creative team.
- Adapt content for different platforms while maintaining brand consistency.
- Community Management
- Monitor social media pages for comments, direct messages, and mentions.
- Respond to audience interactions in a timely, professional, and brand-aligned manner.
- Escalate queries, complaints, or sensitive conversations to senior team members when required.
- Analytics & Reporting
- Track key performance metrics such as reach, engagement, follower growth, and impressions.
- Assist in preparing monthly social media performance reports with basic insights and recommendations.
- Use analytics data to suggest improvements in content and engagement strategies.
- Research & Trend Monitoring
- Stay updated on social media trends, platform updates, algorithm changes, and best practices.
- Suggest trending reel ideas, formats, and campaign concepts relevant to client industries.
- Conduct competitor and industry research to support content planning.
- Campaign & Collaboration Support
- Execution of social media campaigns, including paid and organic initiatives (training will be provided).
- Assist with influencer research, outreach, and coordination for collaborations and brand campaigns.
About Company: KontentCraft is a boutique content & social media agency. We craft refreshing, honest, and confident business stories that connect you with your target customers. We use the power of visualization, storytelling techniques, and marketing skills to craft your unique brand presence.
