Junior Program Associate – Communications

Who we are and what we do

WRI India, an independent knowledge organisation registered as India Resources Trust, provides objective information and practical proposals to foster environmentally sound and socially equitable development. Through research, analysis, and recommendations, WRI India puts ideas into action to build transformative solutions to protect the earth, promote livelihoods, and enhance human well-being. Know more: wri-india.org

Program Overview:

WRI India's Food, Land and Water program aims to inform India's transition towards sustainable and resilient food and land use systems focusing on developing interdisciplinary nature-based solutions like landscape restoration, sustainable agriculture to mitigate climate impacts, enhance jobs and livelihoods and improve nutritional security. To catalyze systems change with a focus on circular food systems in India, we also focus on developing equitable strategies to reduce food loss and food waste and mitigate climate impacts. With broader systems change and food systems perspective, we work with diverse stakeholders like governments, businesses, civil society partners and farmer producer organizations to inform and develop land use strategies based on robust evidence and analysis to build the resilience of local communities to mitigate climate impacts, bridge capacity gaps, monitor progress, and inform a pathway to building a restoration economy for people, nature, and climate.

Job Highlight:

You will support the Food, Land and Water communications team in developing and executing digital communication strategies to strengthen program outreach and engagement across platforms. Key responsibilities include, but shall not be limited to, creating and managing content for social media channels, analyzing performance metrics, and contributing to overall brand visibility and audience growth, while ensuring consistency with the organization's voice and objectives. You will also be responsible for coordinating with internal teams, supporting digital campaigns, and contributing to online and offline outreach initiatives.

What you will do:

• Create, curate, and manage high-quality, engaging content in various formats, including posts, reels, stories, short videos, and campaigns as appropriate for various digital platforms such as Instagram, LinkedIn, Twitter, and YouTube.
• Develop content with inputs from the Food, Land and Water program for various social media platforms including but not limited to Twitter, LinkedIn, Facebook, YouTube, and Instagram.
• Work closely with program teams to develop creatives, campaigns, and communication materials.
• Monitor digital media trends, tools, and applications, and apply insights to improve engagement and reach.
• Analyze performance metrics and generate regular reports to assess effectiveness and optimize campaigns.
• Manage digital outreach calendars for the program and ensure timely and consistent publishing.
• Support program comms outreach activities such as emailers and newsletters around key project events, launch of research papers, op-eds, articles, video products etc.
• Ensure quality in content and timeliness in dissemination of social media content, emailers and newsletters.
• Assist in planning and organizing organizational events, campaigns, and key engagements for both on-ground and virtual engagements.
• Track, evaluate and report on metrics for various communication and engagement activities undertaken for the program, such as social media, internal web blogs and YouTube videos.
• Support FLW comms team in internal communication and documentation of communication files/documents.

What you will need:

• Bachelor's degree in communications, marketing, journalism, development studies, or a related field.
• 2–3 years of experience in social media management, preferably within an NGO, development sector, or purpose-driven organization.
• Demonstrated experience in managing social media platforms with a strong portfolio showcasing campaigns, storytelling, or impact-focused content. Experience in supporting digital campaigns, or awareness drives is a plus.
• Ability to create basic visual and video content using tools such as Canva or similar platforms
• Working knowledge of short-form video creation and editing (e.g., reels, shorts), including basic editing, transitions, and captioning.
• Strong understanding of digital storytelling, especially simplifying complex information into impactful social media content for diverse audiences.
• Familiarity with social media analytics tools (e.g., Meta Business Suite, Hootsuite, Google Analytics) and ability to translate insights into actionable improvements.
• Excellent English writing, proofreading, and editing skills, along with a strong visual composition sense. Proficiency in other Indian languages such as Hindi and Marathi would be considered a plus.
• Strong organizational and time management skills, with the ability to handle multiple priorities and meet deadlines.
• Strong interpersonal and communication skills, with the ability to work collaboratively with program and communications teams.

Salary and Benefits: INR 8,30,000 to 9,40,000

Salary shall be commensurate with experience and skills. WRI offers a generous and comprehensive benefits package.

Duration: 1 year (extendable based on performance and project requirements)

Location: New Delhi, India

Start Date: At the earliest

Start date: As soon as possible

List of Documents to be attached:

• Cover Letter
• Resume
• Portfolio

Only shortlisted applicants will be contacted for interview purpose.

How to Apply

Qualified applicants should apply online at www.wri.org/careers. All applications must be submitted online through this career portal in order to be formally considered. Only select applicants will be contacted for interview. There will be a writing test conducted with final candidates. Please do not contact program staff directly for this position.

Kindly note that WRI India's recruitment process does not involve any payment at any stage. Applicants will never be asked to share bank account or financial information as part of the application. All official communication and offer letters are issued only through authorised WRI India email IDs.

Diversity, Equity, and Inclusion (DEI) @WRI India

WRI India values and promotes diversity, equity and inclusion across all areas of our work and workforce. Integrating these values into our actions fosters a progressive and collaborative culture and can also enhance our impact. It is our responsibility to create a welcoming working environment for people of diverse cultures, backgrounds and experience to learn together. We are responsible for fostering a safe and inclusive workplace where questions, concerns and information about diversity, equity and inclusion are part of our ongoing dialogue and development.

Learn more about WRI India's commitment to Diversity, Equity, and Inclusion (DEI). Click Here

People-centric to the core:

We keep our people at the center of everything we do - from a welcoming work environment to benefits and a culture that encourages staff to stay healthy, happy, engaged, and growing.

Some of the non-monetary benefits that our staff get:

Health benefits: We cover health insurance for you and your loved ones for up to INR 8 lakhs

Term Insurance: Our term insurance policy covers life coverage of 50 lakhs per staff member

Employee Assistance program: Promoting mental well-being and supporting staff in achieving a satisfying work-life balance

Health & Nutrition: Personalized diet recommendation from a certified dietitian based on the physical health condition and lifestyle

Flexible work schedule: Alternative work arrangements for all who are eligible by nature of their job

Learning culture: Workshops and trainings to empower staff, encourage new learning opportunities

Rest and Recharge weeks: We encourage staff to take time off to rest, rejuvenate, upskill, and pursue their interests.

Our leave policy: Avail personal time off at 36 per year, along with public holidays, maternity, paternity, and adoption leaves.

Click here to know more about our benefits Careers | WRI INDIA (wri-india.org)

Equal employment @WRI India

We believe in equal employment, it is our policy to recruit and provide opportunities for advancement in all job classifications without regard to caste, religion, sex, age, marital status, sexual orientation, parental status, or disability.