Location: Bangalore (On-site)
Experience: 2-3 Years
Industry: Digital Marketing / Social Media Agency
About The Role
We are looking for a driven and detail-oriented Junior Performance Marketing Executive to support our digital campaigns across platforms. This role involves managing paid ads on Meta and Google, optimizing website performance, and assisting with SEO to drive measurable results for multiple clients.
Key Responsibilities:Performance Marketing (Primary Focus):
- Assist in planning, executing, and optimizing paid campaigns on Google Ads and Meta campaign performance, budgets, bids, and conversions
- Conduct keyword research, audience targeting, and A/B testing
- Generate weekly and monthly performance reports with insights and recommendations
- Track KPIs such as CPC, CPL, CTR, ROAS
Website Management
- Manage and update client websites (WordPress or similar CMS)
- Ensure landing pages are optimized for performance and conversions
- Coordinate with designers/developers for website improvements
- Monitor website performance using tools like Google Analytics
SEO (Support Role)
- Assist in on-page and off-page SEO activities
- Conduct keyword research and competitor analysis
- Optimize website content, meta tags, and blogs
- Support backlink-building strategies
Analytics & Reporting
- Use tools like Google Analytics, Google Search Console, and ad dashboards
- Track campaign performance and identify areas of improvement
- Prepare client-ready reports with actionable insights
Required Skills
- Basic understanding of Google Ads, Meta Ads and Linkedin Ads
- Familiarity with SEO fundamentals
- Knowledge of Google Analytics & Search Console
- Understanding of digital funnels and lead generation
- Strong analytical and problem-solving skills
- Good communication and reporting skills
Good To Have
- Certifications in Google Ads or Digital Marketing
- Experience with Meta Ads (Facebook, Linkedin & Instagram)
- Experience working in a digital marketing agency
What We're Looking For
- Eagerness to learn and grow in performance marketing
- Ability to manage multiple clients/projects
- Attention to detail and data-driven thinking
- Proactive attitude and ownership mindset
Skills: facebook ads manager,digital marketing,google ads,performance marketing,seo,google analytics,google
