About Broadway
Broadway Live is a first-of-its-kind experiential retail destination that seamlessly blends commerce with culture. Designed as a physical ecosystem for digital-first D2C brands, we bring over 200 trendsetting labels across fashion, streetwear, beauty, and wellness directly to consumers. With presence in key metro cities like Delhi, Hyderabad, Pune, and Mumbai, Broadway is more than a marketplace—it is an immersive playground featuring live events, creator studios, and community workshops that reshape the modern shopping experience.
Job Purpose
Are you passionate about retail graphics, campaign design, and creating impactful visual communication We're looking for a creative and detail-oriented Graphic Designer to join our Visual Merchandising team at Broadway. In this role, you will bridge the gap between creative concept and physical retail execution, designing high-impact visual assets that elevate our in-store brand experience and support major campaign launches.
Key Responsibilities
- Campaign Design: Create engaging visual assets for Sale Campaigns, Seasonal Campaigns, Beauty Fests, New Store Opening (NSO) launches, and other retail marketing initiatives.
- Artwork Adaptation: Adapt and resize master artwork accurately for various retail formats, including glowboxes, signages, and store display panels, while maintaining complete design consistency.
- Print Production Management: Prepare flawless, production-ready artwork and deliver files to vendors in required formats (AI, PSD, PDF, EPS, JPEG, PNG, etc.).
- Vendor Coordination: Collaborate closely with external production vendors and internal teams to ensure seamless execution, quality control, and timely delivery of materials.
- Visual Merchandising Support: Assist the core creative team with in-store communication, branding assets, and specialized visual merchandising graphics.
Requirements & Qualifications
- Experience: 9 months to 2 years of professional experience in graphic design, ideally focused on retail branding or visual merchandising.
- Software Expertise: Advanced proficiency in Adobe Illustrator, Photoshop, and InDesign.
- Print Production Knowledge: Solid understanding of print media, file prep, color modes (CMYK), and artwork specifications for large-format printing.
- Technical Accuracy: Exceptional ability to resize, scale, and adapt creatives across multiple diverse dimensions without loss of design integrity.
- AI Tool Integration: Proven ability to leverage AI-powered design tools to generate concepts, source assets, and enhance overall workflow efficiency.
- Soft Skills: Sharp attention to detail, strong organizational skills, and the capacity to handle tight deadlines in a fast-paced environment.
Preferred Skills
- 3D & Spatial Tools: Knowledge of SketchUp and AutoCAD is a strong plus.
- Industry Interest: A genuine interest in modern retail branding, layout design, and spatial visual merchandising.
