Job Title: Junior Digital Marketing Executive
Experience: 13 Years
Location: Remote
Role Overview:
We are looking for a Junior Digital Marketing Executive to support our efforts in improving search visibility, online authority, and B2B lead generation. The role focuses on SEO, AEO (Answer Engine Optimization), LLM SEO strategies, authority building, and community engagement to enhance brand discoverability across search engines and AI-driven platforms.
Key Responsibilities:
- Support off-page SEO and authority building through citations, brand mentions, and outreach for guest posts and editorial placements.
- Conduct competitor research to identify backlink and authority-building opportunities.
- Participate in forums, professional communities, and industry groups to increase brand visibility and engagement.
- Perform on-page SEO optimization including meta tags, headings, internal linking, and structured content improvements.
- Assist with keyword research, topic clustering, and content optimization for search and AI discovery platforms.
- Track SEO performance, traffic trends, and keyword rankings using analytics tools.
- Research B2B companies and decision makers to support lead generation and outreach initiatives.
Required Skills:
- Basic to intermediate knowledge of SEO (on-page and off-page)
- Awareness of AEO, AI-driven search, and LLM SEO concepts
- Familiarity with SEO tools such as Ahrefs, SEMrush, or similar
- Basic understanding of keyword research, backlinks, and structured content
- Strong research, analytical, and communication skills
Good to Have:
- Understanding of featured snippets and answer engine optimization
- Experience with B2B research or demand generation
- Familiarity with analytics and performance tracking tools
