Junior Copywriter

Primebook is building India's first laptop designed specifically for students and the Gen Z audience. With a proprietary Android-based operating system (PrimeOS), we're on a mission to make digital learning accessible, affordable, and fun. If you're excited to be part of a fast-paced, high-growth startup shaping the future of education tech, this is your chance.

We're looking for a Junior Copywriter who can think, write, and collaborate across creative, content, and strategy. You'll help shape the voice of Primebook, a Shark Tank funded tech brand that's making laptops exciting again blending storytelling with strategy to reach the next generation of users.

• Participate in brainstorming sessions with senior writers, designers, and marketing leads.

• Understand campaign goals, brand tone, and audience insights to shape effective messaging.

• Research trends in tech, youth culture, and content formats to keep ideas relevant.

• Help plan and align content calendars across platforms from social to blog to product launches.

• Contribute ideas on how to scale the brand's communication and reach new audiences.

• Ideate and write daily content for social media, ensuring copy is crisp, grammatically sound, conversational, and on-brand.

• Research and write blogs and SEO-driven articles that reflect the brand's perspective on tech, innovation, and productivity.

• Develop scripts, captions, and short copy for internal and external brand videos and reels.

• Collaborate with designers and video editors to bring creative ideas to life.

• Maintain and evolve the brand's tone of voice across channels.

• Support on-ground content shoots, helping with scripting, coordination, and capturing behind-the-scenes ideas.

• Assist in publishing, proofreading, and scheduling content across digital channels.

• Work closely with the marketing and product teams to ensure copy accuracy and brand consistency.

• Track the performance of content pieces and learn what works and why.

• Take ownership of small projects by the second or third month, transitioning from support to independent contribution.

• 02 years of experience in writing, copy, or digital content (internships count).

• A curious, research-driven mindset with strong writing fundamentals.

• Interest in technology, pop culture, and storytelling.

• Ability to adapt to a fast-moving, idea-first work culture.

• A team player who's open to feedback and quick to learn.

You'll be part of a team that's building something fresh a tech brand with heart, humour, and purpose. Here, you'll write, learn, and grow fast surrounded by people who are building a truly Gen Z brand, backed by a great product story.

Location: South Delhi(Sultanpur)

Job Type: Full-time (On-site)

CTC: Up to 5LPA