Junior Copywriter

About Us:

We're a Mumbai-based integrated Influencer Marketing agency that also specializes in content production, crafting campaigns that deliver results and spark conversations. If you're a creative writer with a passion for storytelling, influencers, and content creation, this role is for you Job

Summary:

We are seeking a highly creative Copywriter with 2+ years of expertise in conceptualizing and crafting compelling advertising/video/social media marketing content. The Copywriter will be responsible for generating innovative ideas and creating engaging copy/script for a wide range of campaigns across different media platforms.

Key Responsibilities:

Write short and long-form copies for social channels and e-commerce platforms

Repurpose existing content for different use

Work closely with clients to create strong concepts from initial briefing through to execution

Set the tone and drive creativity, working closely with the Creative Head (CD/ Account Director) and Strategists to ensure creative excellence

Maintain a high awareness of relevant trending topics and news to identify content opportunities

Be responsible for working with internal teams to gather input and validate the content

Ensure consistency and quality across all written content

Write original copy for ads and social networks

Work closely with the creative team on pitches

Liaise with Designers to enrich the text with visual aids, like images and charts

Shape language and tone used in sales emails, banners, and brochures

Write and develop scripts for video content

Requirements and skills:

Proven work experience as a Copywriter, Product Copywriter, or similar role

Portfolio of published articles

Excellent writing and editing skills, with a keen eye for detail

An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)

Solid time-management skills

Basic keyword search knowledge