RESPONSIBILITIES:
Collaborate
- Conceptualize and collaborate on ideas with the creative team, including other copywriters, designers, and art directors.
- Develop in-depth knowledge of clients products and services, the target audience, and their competitors activities.
- Work with account managers and planners to ensure creative concepts, tactics, and copy tone are in line with the brand and strategic sound.
- Work with account managers to ensure copy is delivered as per set deadlines and in accordance with the clients requirements.
Create
- Write compelling and grammatically clean long form copy as well as effective headlines, taglines, and calls to action.
- Write concept notes and AV scripts as per the client's requirement.
- Proofread copy to check spelling and grammar.
- Amend, revise, or redevelop adverts or campaigns in response to feedback from the creative team, account team, or clients.
- Oversee campaigns right from the production stage to completion
Coordinate
- Liaise with clients and interpret their briefs as required.
SKILLS, ABILITIES and BACKGROUND:
- 1-2 Years of proven experience in the field of copywriting
- A strong desire to do brand-building, product-selling, and award-winning Work.
- Strong interpersonal and communication skills.
- Ability to think conceptually and have a keen sense of strategy
- Fluency in written and spoken English
