– Create, curate and implement engaging digital content for the assigned brands
–Manage social & digital presence of the assigned brands including overall execution, online response management and maintenance of respective online media properties.
–Keeping hands-on interaction across online platforms viz. Facebook, Twitter, Instagram, LinkedIn, YouTube, Snapchat, Pinterest, relative blogs, forums and more
–Actively collaborate with respective internal teams for meeting the project & campaign requirements on a daily basis
–Sharing creative input on ideas and campaigns by virtue of having primary experience in managing & interacting with the online consumers and the brand
–Track all platforms and share assistance in its evaluation on regular basis by generating reports for brands/campaigns performance
–Track and conduct competitor analysis to assist in providing data for comprehensive understanding on the competitor & brand performance on digital media platforms
–Actively respond and react to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more
–Learn media & respective online tools in order to master it for future course thus aiding the brand
–Participate to manage and update partner websites as deemed necessary
–Overcome and manage routine challenges
– Attend & cover events as deemed necessary
–Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
–Keeping abreast with new trends in digital industry
Qualifications Requisite
–Graduate or holder of UGC approved Diploma in Mass Media / Marketing Communication / Advertising or equivalent
–Certification in Digital Media / SEO / SEM will be added honours
–0-2 years of work experience with a brand, digital/social/advertising/creative/media agency
Technical Skills Requisite
– Professional-level proficiency in English
–Basic Knowledge of Social Media Channels, Digital Media and Online Marketing
–Proficient in content marketing theory and application
–Excellent written, oral communication and presentation skills
– Attention to detail and an ongoing commitment to achieving high-quality results
–Must be informed and active follower of latest industry trends, marketing campaigns and the next viral video trend
Behavioural Skills Requisite
– Enthusiastic and eager to learn and explore various facets of the job
– Passionate about new-agpe digital advertising
– Expresses clearly and an active listener to constructive feedback and instructions
– Must be able to perform and be collaborative under pressure situations and tight deadlines
– Must be adept to working in a dynamic team structure
