Primary Title: Junior Digital Marketing Executive
Industry & Sector: A professional services consulting firm operating in cross-border mobility, international student recruitment and global advisory services. The role supports growth-focused marketing programs that drive lead generation, brand awareness and client engagement across digital channels.
Location & Workplace: On-site India
About The Opportunity
We are hiring a hands-on Junior Digital Marketing Executive to join a fast-paced consultancy marketing team. You will execute paid and organic campaigns, support content production, and optimise channels to deliver measurable leads and marketing ROI for international services. This is an ideal role for an early-career marketer who thrives on campaign analysis, creative execution, and continuous improvement.
Role & Responsibilities
- Manage and optimise paid search and social campaigns across Google Ads and Meta Ads to maximise qualified lead flow and lower cost-per-lead.
- Execute on-page and off-page SEO taskskeyword research, meta optimization, and basic link-buildingto improve organic visibility and landing page performance.
- Publish and maintain website content using WordPress; implement landing page updates and conversion improvements in collaboration with design.
- Develop social media content calendars, design assets in Canva, and schedule posts to grow engagement and brand reach across platforms.
- Track campaign performance using Google Analytics 4 and Looker Studio reports; provide actionable insights and weekly performance summaries.
- Support lead-nurture initiativesemail campaigns, CRM data hygiene, and campaign taggingto improve conversion velocity and reporting accuracy.
Skills & Qualifications
Must-Have (skills/tools)
- Google Ads
- Google Analytics 4
- Search Engine Optimization
- Meta Ads
- WordPress
- Canva
Preferred
- Semrush
- HubSpot CRM
- Google Tag Manager
Role Qualifications
- 13 years of practical digital marketing experience (agency or in-house) with demonstrable campaign results.
- Strong copywriting and content creation skills in English; portfolio or sample campaigns preferred.
- Comfortable working on-site in India and coordinating with cross-functional teams.
Benefits & Culture Highlights
- Exposure to international-market campaigns and measurable lead-generation workstreams.
- Steep learning curve with mentorship and ownership of end-to-end digital initiatives.
- Collaborative, target-driven culture with opportunities for skill development in SEM/SEO and analytics.
To apply, submit your CV along with samples of past campaigns or a short portfolio demonstrating results (ads screenshots, analytics snapshots, content pieces). We prioritise candidates who can show measurable impact and a growth mindset.
Skills: canva,digital,search engine optimization,google ads,campaigns,wordpress,google,digital marketing
