Role Summary
This role focuses on driving international sales and market expansion for coil coating products. The Deputy Manager will identify new territories, acquire customers, improve market share, and recommend suitable products based on environmental conditions. A strong grasp of coil coating technology and export-import procedures is essential.
Key Responsibilities
Sales & Market Development
- Develop and execute strategic sales plans for coil coating exports
- Expand presence in CIS, South East Asia, Africa, and Middle East markets
- Build and nurture relationships with international clients, agents, and distributors
Market Share Improvement
- Conduct market analysis to identify growth opportunities and competitive positioning
- Implement initiatives to increase brand visibility and product penetration
New Customer Acquisition
- Prospect and onboard new customers in untapped regions
- Customize product offerings based on local environmental and regulatory conditions
Product Recommendation & Technical Support
- Understand coil coating technologies and recommend appropriate products for varying climates and applications
- Collaborate with technical teams to ensure product suitability and performance
Export-Import Operations
- Manage documentation, compliance, and logistics for international shipments
- Stay updated on trade regulations, tariffs, and customs procedures in target regions
Cross-Functional Coordination
- Work closely with production, R&D, and technical service teams to align product capabilities with market needs
- Provide customer feedback to internal teams for continuous improvement
Qualifications & Skills
- Bachelor's degree in Engineering, International Business, or related field; MBA preferred
- 7–10 years of experience in B2B export sales, preferably in coil coatings or industrial paints
- Strong knowledge of coil coating processes and environmental performance factors
- Familiarity with export-import procedures and documentation across CIS, SEA, Africa, and Middle East
- Excellent communication, negotiation, and presentation skills
- Willingness to travel internationally and adapt to diverse business cultures
