Role: Influencer Marketing Executive
Experience- 3-5 years
Salary-8.00-10.00 LPA
Job Location-Powai,Mumbai
About the Company- Our client is more than a decade old MNC and headquartered in Melbourne, Australia, is a leading manufacturer of a Premium range of IT Peripherals, consumer electronics and mobility products
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All the products are researched & developed in house by their R&D team. An industry first, most of their products are backed by LIFE TIME WARRANTY, which reflects the confidence they have in their end to end research, engineering and manufacturing capabilities
Products-USB Products, Laptop Docking stations, Cables and Adapter, Notebook charge & store, charging and power, Audio and Video products, Thunderbolt 3 products etc.
Role Overview
They're looking for a creative, hands-on Influencer & Content Marketing Executive who can help them grow their brand presence across social media. This role sits at the intersection of influencer marketing, content creation, and video production.
You'll work closely with our internal team, including our in-house cinematographer, and be involved from ideation to execution.
Key Responsibilities
Influencer Marketing
- Identify, research, and shortlist relevant influencers and creators aligned with company's brand and products
- Reach out to influencers and manage collaborations, gifting, and content timelines
- Build and maintain long-term relationships with creators
- Track campaign performance and engagement
Content Creation & Writing
- Write captions, scripts, and short-form content for social media platforms
- Use AI tools and content tools to improve speed, quality, and consistency
- Adapt content to different platforms (Instagram, YouTube, Shorts, etc.) while maintaining brand voice
Video Ideation & Production
- Ideate concepts for reels, short videos, and product-focused content
- Script videos in collaboration with the marketing and creative team
- Assist in video shoots and be an active part of the production workflow
- Work closely with the in-house cinematographer to execute concepts efficiently
On-Camera & Production Support
- Willingness to participate in shoots when required, including hand-modelling or appearing in product videos (optional but strongly preferred)
- Support the team during shoots as part of the broader production crew
What They're Looking For
- Strong interest in content, social media, and influencer marketing
- Comfortable using AI tools (ChatGPT, content generators, scripting tools, etc.)
- Creative mindset with the ability to turn ideas into executable content
- Good communication skills for influencer outreach and internal coordination
- Comfortable working in a fast-paced, hands-on environment
Preferred (Not Mandatory)
- Comfort appearing on camera or doing hand-modelling for lifestyle/product videos
- Prior experience working with influencers or managing creator collaborations
- Basic understanding of social media trends and short-form video formats
Interested Candidates can also mail their CVs to [Confidential Information]