About Noah
Noah is building the world's first truly human-like AI therapist available 24/7 to help millions find calm, clarity, and growth. We've grown fast across the US, Europe, and Asia, driven by viral creator content and word-of-mouth love. Now, we're ready to scale our creator ecosystem globally and we're looking for someone who can make influencers fall in love with Noah.
Role Overview
As Influencer Marketing Lead, you'll own Noah's entire creator growth engine from scouting and onboarding TikTok and Instagram influencers to tracking performance and scaling what works. You'll be equal parts strategist, negotiator, and relationship-builder.
You'll hunt for high-performing creators, design collaborations that convert, and analyze dashboards to double down on what drives installs and subscriptions. You'll work closely with our design, content, and growth teams but this function will be fully yours to lead.
Key Responsibilities
- Scout & recruit influencers who align with Noah's mission, tone, and target audience.
- Negotiate collaborations (UGC videos, ambassador deals, or sponsored posts) with creators across TikTok, Instagram, and YouTube Shorts.
- Build and manage long-term relationships with creators and agencies, ensuring consistent collaboration flow.
- Track and optimize performance dashboards monitoring views, CTR, conversions, and ROI.
- Test, analyze, and iterate content angles, creator types, and markets to maximize performance.
- Collaborate cross-functionally with design and growth teams to develop creative briefs and campaign assets.
- Report insights weekly on influencer ROI and next-step strategy.
What We're Looking For
- 25+ years in influencer marketing or creator partnerships (ideally for a D2C app, lifestyle, or wellness brand).
- Proven experience scouting, negotiating, and managing influencer collaborations.
- Strong analytical mindset comfortable working with data, dashboards, and KPIs.
- Deep understanding of TikTok and Instagram creator ecosystems.
- Excellent communication, relationship-building, and negotiation skills.
- Highly organized, scrappy, and resourceful able to manage multiple creator relationships at once.
- Experience with tools like Modash, Collabstr, Grin, or TikTok Creator Marketplace is a plus.
Why Join Noah
- Take full ownership of influencer growth in a mission-driven startup transforming mental health.
- Work directly with the CEO and founding team fast decisions, zero bureaucracy.
- Freedom to experiment, iterate, and build global creator networks from scratch.
- Remote-first culture with high autonomy, creativity, and rapid growth opportunities.
