Influencer Marketing Manager - Myra Bags

Company Description

AHK Digital Brands is a rapidly growing company focused on building beloved consumer brands across India and the USA in categories like bags, fashion, footwear, jewelry, accessories, and home dcor. With an emphasis on innovation, quality, and modern design, we integrate advanced technology and strategic growth methods to create standout products and experiences. Our expertise in digital brand building, omni-channel growth, and a robust supply chain enables us to thrive in highly competitive markets. Founded by experienced leaders in e-commerce and global sourcing, the company is backed by a strong foundation for sustainable growth. At AHK Digital Brands, we cultivate a culture of ownership, innovation, and excellence by attracting and nurturing top talent.

Role Description

We're looking for an Influencer Marketing Lead to drive creator partnerships, UGC strategy, and high-impact campaigns across social and performance channels.

Key Responsibilities

• Develop and execute influencer marketing strategies aligned with brand growth goals.
• Source, onboard, and manage creators across Instagram, TikTok & YouTube.
• Build long-term creator relationships within the fashion & lifestyle space.
• Negotiate deliverables, usage rights, and commercial terms.
• Plan and execute end-to-end influencer campaigns.
• Drive UGC content for ads, social media, and website use.
• Collaborate with creative, brand, and e-commerce teams.
• Track performance: engagement, reach, conversions & ROI.

Qualifications

• 36 years in influencer marketing/creator partnerships.
• Strong network in fashion, retail, or lifestyle creators.
• Experience managing multiple campaigns simultaneously.
• Strong negotiation & communication skills.
• Data-driven mindset with knowledge of social analytics.
• Familiarity with influencer tools/platforms preferred.