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Influencer Marketing Manager D2C Brands

Influencer Marketing Manager D2C Brands

acetech e-commerce ltd
2-4 Years
Not Disclosed
  • Posted 10 hours ago
  • Be among the first 10 applicants

Job Description

We're Hiring: Influencer Marketing Manager (D2C Brands)

Full-time | On-site | Thane

Candidates must currently live in or near Thane, Mulund, Bhandup, Ghatkopar, Dombivli, Kalyan or Ulhasnagar.

This role is NOT for freshers, beginners, content creators looking for a job, or people with only PR / celebrity management experience.

About Us

Acetech E-commerce Ltd is an NSE-listed e-commerce company (est. 2014) building a house of D2C brands across cosmetics, women's wellness and men's wellness, with warehouses in Bhiwandi, Bangalore and Delhi.

The Role

You will lead influencer marketing end-to-end for multiple D2C brands: plan campaigns, own budgets, close deals and drive results. You are the single point of contact between our brands, creators and creator agencies.

You Won't Be Doing It Alone

You will have Influencer Marketing Executives working with you on outreach, product dispatch, follow-ups and tracking. That means your time goes into strategy, negotiation and growth, not chasing every creator yourself.

Categories You'll Work On

Cosmetics, supplements, women's wellness and men's wellness, including intimate wellness. You must be comfortable pitching these categories to creators professionally and without hesitation.

What You'll Do

  • Plan monthly influencer calendars and budgets for each brand
  • Find and shortlist the right influencers and UGC creators (nano, micro and macro) on Instagram and YouTube
  • Vet creators: engagement rate, audience fit, fake followers, past brand work
  • Negotiate and close deals (barter, paid and hybrid), including high-value deals with nano, mirco & macro creators and agencies
  • Guide and review the work of Influencer Executives: outreach, dispatch, follow-ups and trackers
  • Make sure every creator receives the product and delivers content on time
  • Review drafts, share feedback and coordinate revisions until content matches the brief
  • Make sure content goes live with correct tags, links, codes and usage rights
  • Track cost per video, cost per view and sales per creator, and decide where to spend more
  • Build a long-term roster of reliable creators and agency partners
  • Share the best-performing content with the performance team to use as paid ads

Who This Role Is For (Must-Have)

2+ years of hands-on influencer marketing experience

MANDATORY: influencer campaigns for e-commerce / D2C brands (in-house, or at an agency handling D2C brands)

Has personally negotiated and closed creator deals, both barter and paid

Has managed 30+ creators per month and handled campaign budgets

Has guided or managed juniors, interns or a small team

Strong communication in Hindi and English (calls, WhatsApp, email)

Comfortable working on-site

Preferred

• Experience in beauty, personal care, supplements or wellness categories

• An existing network of creators and creator agencies

• Experience with UGC content and partnership / whitelisted ads

• Understands usage rights, deliverables and creator contracts

Who Should NOT Apply

Freshers or candidates with less than 2 years of influencer experience

Content creators or influencers without brand-side experience

People with only PR, celebrity or event management experience

Candidates without e-commerce / D2C influencer experience

Anyone uncomfortable working on intimate or sexual wellness categories

Anyone looking for remote or hybrid work

Compensation

Based on your current CTC, experience and industry standards.

How to Apply

Apply via Easy Apply and answer all screening questions. Your resume should include:

1⃣ The D2C / e-commerce brands you've run influencer campaigns for

2⃣ How many creators you managed per month, and the budget range you handled

3⃣ 2–3 campaign examples with results (links to live content are a plus)

Applications without e-commerce / D2C influencer experience will not be reviewed.

Less than 2 years of experience We are also hiring an Influencer Marketing Executive. Check our other openings.

  • Only shortlisted candidates will be contacted.

More Info

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Key Skills

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2-4 yrs
Thane, India
Skills:
UGC and whitelisted partnership ads, influencer marketing, Negotiation, D2C e-commerce campaign experience, creator selection