Influencer marketing

Role Description

This is a full-time on-site role located in Panipat for an Influencer Marketing Specialist. The role involves identifying and building relationships with influencers, developing and executing influencer marketing campaigns, managing social media strategies, and working collaboratively with the public relations and sales teams. The position requires analyzing campaign performance and maintaining updated knowledge of industry trends to optimize outreach and engagement opportunities.

Qualifications

• Strong skills in Communication and Public Relations, with the ability to build and maintain relationships
• Experience in Influencer Marketing and Social Media Marketing, including campaign planning and execution
• Understanding of Sales strategies and the ability to align influencer campaigns with organizational goals
• Proficiency in digital marketing tools and platforms
• Creative and strategic thinking abilities
• Highly organized and detail-oriented
• Bachelor's degree in Marketing, Communications, or a related field is preferred