Influencer Marketing Executive

About MANNLICH

MANNLICH (Kudev Private Limited) is a men's grooming brand built for guys who care about how they show up. We're lean, fast-moving, and obsessed with getting the details right — in our products and in how we build our team.

Role Overview

We're looking for an Influencer Marketing Executive to own creator outreach, relationship management, and campaign execution for MANNLICH. You'll be the person turning creators into genuine brand advocates — finding the right voices, negotiating deals, and making sure every collab actually moves the needle.

Key Responsibilities

• Identify and shortlist influencers/creators across Instagram, YouTube, and emerging platforms aligned with MANNLICH's target audience
• Manage end-to-end outreach — from first DM to signed agreement
• Negotiate rates, deliverables, and timelines within budget
• Track campaign performance (reach, engagement, conversions) and report on ROI
• Coordinate content briefs, product shipments, and posting schedules with creators
• Maintain and grow a database of vetted influencer relationships
• Stay on top of platform trends and competitor creator activity

Requirements

Must-Have

• 0–2 years experience in influencer marketing, social media, or brand partnerships
• Strong written communication — you'll be negotiating and building relationships over DM/email
• Comfortable with basic outreach and campaign tracking tools (spreadsheets, CRM, or similar)
• Genuine interest in social media/creator culture

Nice to Have

• Prior experience with a D2C or consumer brand
• Existing relationships with creators in the grooming/lifestyle space
• Basic understanding of content/video formats for short-form platforms

What We Offer

• Direct ownership of a growing function at an early-stage brand
• Fast decision-making, real autonomy — no bureaucracy
• Close working relationship with founder and content team

Location & Work Mode

• In-office, Bengaluru