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Company Overview
Cureskin is a fast-growing health-tech company focused on providing AI-driven dermatology solutions. We combine technology and expertise to help users achieve healthier skin and hair with personalized care.
About the Role:
We are seeking a digitally savvy, experienced marketing mind to develop and execute our influencer
marketing strategies and creative campaigns. If you are a team player who displays a positive,
professional attitude at all times and knows the influencer world, then you are the person we are
looking for.
Key Responsibilities:
Developing, implementing, and managing Influencer Marketing strategy
Developing effective content-driven plans, including development of influencer marketing calendar
Coordinating with influencers and craft custom promotional content by understanding their marketing style.
Ideate creative content (text, image, and video)
Day to day account management, including the review of influencer trackers, reports, recaps, maintaining database invoices, budget management, etc
Track daily revenue and engagement through attribution platform and internal tools
Initiate, collaborate groom the influencer community including reaching out to new influencers, activating existing influencers, and build and maintain a strong relationship
Research, locate, and engage potential influencers across all channels to build a pipeline of
talent
Managing on-going influencer/brand ambassador programs
Engaging with top micro-influencers operating in India across regions/sectors/platforms
Generating recap materials post-campaign execution to measure and evaluate the value,
including ROI and performance metrics.
Requirements:
Bachelor's degree in Marketing
Proven track record in outreach campaign strategies
In-depth knowledge of the social media marketing industry
Impeccable verbal and written communication skills
Well-organized with great time management & project management skills
Excellent interpersonal and relationship-building skills
Candidates should be from Delhi NCR or Mumbai
Job Type: Remote, but may call them 3 days a month in the office
Job ID: 128881571