Influencer Marketing Executive

Blur India is a brand founded by passionate makeup lovers, offering a delightful range of beauty products designed to seamlessly fit into your daily routine. Known for high-quality, aesthetically pleasing products with a dash of humor, Blur India has become a favorite among makeup enthusiasts. The brand is active on Instagram and available on popular platforms like Nykaa, Amazon, Flipkart, and Purplle, making it easily accessible to customers. Check us out at instagram.com/blurindia or blurindia.com to explore our unique offerings.

We are seeking an Influencer Marketing Executive for a full-time, on-site position at our New Delhi office. This role involves identifying and building relationships with relevant influencers, planning and managing influencer marketing campaigns, and driving brand awareness. The candidate will also analyze and track campaign performance, maintain communication with influencers, and collaborate with internal teams to create impactful strategies to grow a loyal online audience.

• Experience in Market Planning and Market Research to identify trends, target audiences, and opportunities.
• Strong skills in Communication and Sales to build and nurture influencer relationships effectively.
• Proficiency in Marketing techniques and strategies to drive impactful campaigns.
• Knowledge of beauty industry trends and social media is highly desirable.
• Bachelor's degree in Marketing, Business, Communications, or related field is preferred.
• Self-driven with excellent organizational and analytical abilities.