Influencer Marketing Coordinator

Job Title: Influencer Marketing Specialist

Location: Andheri East, Mumbai | On-site

Experience: Minimum 6 Month Experience

About the Role

We're a fast-paced influencer marketing agency, and we're looking for someone who's already done the reps. You've managed campaigns end-to-end, you know how to handle a demanding client and a last-minute creator drop-out on the same day, and you're ready to step into a role where your thinking shapes strategy, not just execution.

What You'll Do

• Lead end-to-end campaign execution across brand briefs, timelines, creator selection, approvals, go-live, and post-campaign reporting

• Own creator relationships, negotiating deliverables, rates, and exclusivity terms

• Contribute to client strategy and pitch decks, bringing creator-led ideas to the table backed by data and platform knowledge

• Build and maintain a high-quality creator database segmented by niche, platform, engagement benchmarks, and audience fit

• Analyse campaign performance across platforms and translate numbers into actionable insights for clients

• Stay ahead of creator trends, platform algorithm shifts, and emerging formats across Instagram, YouTube, LinkedIn etc

What We're Looking For

• Minimum 6 months of experience in influencer marketing

• Proven track record of managing multiple live campaigns simultaneously

• Strong client-facing communication, you can hold a strategy call, write a sharp brief, and present campaign results with clarity

• A strategic eye for creator fit, you evaluate beyond follower count and know what authentic alignment actually looks like

• Someone who takes ownership, flags problems early, and doesn't wait to be micromanaged