Influencer Marketing Coordinator -Executive

Company Description

Green Delight Innovations Private Limited is one of India's leading manufacturers of hygiene products, creating plant-based, eco-friendly personal care solutions. Our products are made in certified facilities and have received multiple national and state awards for quality and innovation. With a growing team of 55+ employees, we maintain a supportive, ethical, and performance-focused work culture. We encourage creativity, collaboration, and continuous learning, fostering a positive work environment where employees can grow professionally. Our Company is committed to innovation, sustainability, and customer well-being, giving individuals the chance to contribute to a purpose-driven company that makes a real difference

Role Description

We are hiring a full-time Influencer Marketing Coordinator - Executive to join our team on-site in Coimbatore. Key responsibilities include planning influencer collaborations, identifying and engaging with influencers to promote our brand and products, managing execution of promotional campaigns, and analyzing campaign performance. The role also involves maintaining close relationships with influencers and ensuring alignment with the company's marketing objectives and brand values.

Qualifications

• Expertise in Influencer Marketing Strategy, Collaboration Management, and Digital Campaign Execution
• Strong Written and Verbal Communication Skills, with the ability to maintain relationships and negotiate with influencers
• Proficiency in Market Research and Social Media Trends Analysis
• Experience in Project Coordination, Data Analysis, and Campaign Performance Evaluation
• Familiarity with Digital Marketing Concepts and Social Media Platforms
• Creative Thinking, Team Collaboration, and Problem-Solving Abilities
• Prior experience in branding, marketing, or influencer collaborations is a plus
• Bachelor's degree in Marketing, Communications, or a related field is preferred