Influencer Campaign Manager

Company Description Rishihood University is a certified great workplace and an undergraduate institution founded by IIT alumni, supported by Padma Shri awardees, Nobel Peace laureates, and leading policymakers in India. The university is dedicated to nurturing passionate learners who are driven to solve complex, real-world challenges and create lasting societal impact. Its educational philosophy emphasizes personal growth, purpose-driven careers, and transformative experiences rather than purely transient outcomes. Rishihood encourages learners and team members to embark on an Impact Journey, focusing on influence, innovation, and self-development. More information about working at Rishihood University can be found on its career page: https://rishihood.edu.in/careers/.

Role Description The Influencer Campaign Manager is a full-time, on-site role based in Sonipat Hariyana, responsible for planning, executing, and optimizing influencer-led campaigns that promote Rishihood University's brand and UG programs. This role involves identifying and onboarding suitable influencers, negotiating collaboration terms, and coordinating campaign timelines and deliverables.

The Influencer Campaign Manager will manage end-to-end campaign workflows, track performance metrics, prepare reports, and recommend improvements based on data and feedback. Daily responsibilities include cross-functional collaboration with marketing, admissions, and content teams, maintaining strong relationships with influencers and agencies, and ensuring all campaigns align with the university's values and communication standards.

Qualifications

• Candidates should possess skills in Campaign Management and running structured Campaigns.
• Candidates should possess strong Communication skills for stakeholder coordination and influencer relations.
• Candidates should possess Project Management skills for planning, scheduling, and executing multiple campaigns.
• Candidates should possess Sales-related skills for negotiation, partnership development, and conversion-oriented campaigns.
• Relevant experience in influencer marketing, social media marketing, or brand partnerships.
• Ability to analyze campaign metrics, prepare performance reports, and derive actionable insights.
• Comfort working in a fast-paced, collaborative environment with diverse teams and external partners.
• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Knowledge of digital platforms, creator ecosystems, and current trends in youth and education marketing is advantageous.