Digital Marketing

Job Location- Powai Hiranandani

Job Description:

We are seeking an experienced Digital Marketing professional to lead our digital growth initiatives. The ideal candidate will have a deep understanding of the digital marketing landscape and a proven track record of driving brand awareness and customer acquisition.

Key Responsibilities:

Develop and execute a comprehensive digital marketing strategy aligned with business and growth objectives.

Define and manage digital marketing budgets across geographies and platforms to maximize ROI.

Identify and prioritize campaigns to achieve desired outcomes such as brand awareness, customer acquisition and retention.

Plan and manage performance marketing campaigns across channels including Google, Meta, YouTube, and programmatic platforms.

Collaborate with cross-functional teams, including creative, content, and development, to produce engaging content and optimize campaigns

Monitor, analyse, and report on campaign performance and key metrics, providing actionable insights and recommendations.

Stay updated with digital trends, tools, and innovations to continuously improve marketing efficiency and impact.

Skills and Criteria:

5-10 Years of work experience

Strong understanding of paid media, social media, SEO, and analytics.

Hands on experience of executing digital campaigns such as Google Ads, Meta Ads Manager, Google Analytics, programmatic and CRM/automation platforms.

Analytical skills with the ability to translate data into actionable insights.

Excellent communication, collaboration, and project management skills.

Graduate