Job Description – Head – Sales & Marketing
Job Title: Head – Sales & Marketing
Department: Sales & Marketing
Location: Ahmedabad
Reporting To: Zonal Director / Authorized Personnel
Experience: 12–18 Years
Industry Preference: Multi-Specialty Hospital / Healthcare
Compensation: Market-driven (Not a constraint for the right candidate)
Travel: As per business requirements
About The Role
We are looking for an experienced and result-oriented
Head – Sales & Marketing to lead the sales, referral marketing, and business development function for a leading multi-specialty hospital in Ahmedabad. The ideal candidate should have extensive experience in hospital sales and marketing, strong relationships within the healthcare ecosystem, and a proven track record of driving revenue growth, patient referrals, and strategic partnerships.
The candidate should have worked with a
350+ bed multi-specialty hospital managing an annual business of
250+ Crores.
Key ResponsibilitiesReferral Marketing & Doctor Relationship Management
- Develop and strengthen relationships with referring doctors, consultants, and visiting specialists.
- Recruit and manage a strong network of consultants to increase patient referrals.
- Act as the primary relationship manager for doctors and key medical professionals.
- Design and execute referral marketing strategies to enhance patient footfall.
Sales & Business Development
- Drive revenue growth by achieving business development and sales targets.
- Build and maintain strong relationships with corporate clients, insurance companies, TPAs, and institutional partners.
- Identify new business opportunities and expand market presence through strategic initiatives.
- Develop partnerships that contribute to long-term business growth.
Marketing & Brand Development
- Develop and execute regional sales and marketing strategies aligned with business objectives.
- Work closely with the corporate marketing team to strengthen brand visibility.
- Drive digital marketing initiatives to generate leads and improve patient engagement.
- Conduct market research and competitor analysis to identify growth opportunities.
Corporate & Community Engagement
- Build relationships with corporate organizations, healthcare associations, and community partners.
- Represent the organization at healthcare events, networking forums, and industry meetings.
- Develop outreach programs to increase awareness and patient acquisition.
Team Leadership
- Lead, mentor, and develop a high-performing sales and marketing team.
- Set KPIs, monitor team performance, and drive a performance-oriented culture.
- Conduct regular reviews, coaching sessions, and training programs to enhance team capability.
Business Strategy
- Develop and implement business growth strategies to achieve zonal objectives.
- Monitor market trends, competitor activities, and customer insights.
- Analyze business performance and recommend strategic improvements to maximize revenue and profitability.
Desired Candidate Profile
- Graduate in any discipline; MBA in Marketing or Healthcare Management preferred.
- 12–18 years of experience in Sales & Marketing within the hospital or healthcare industry.
- Experience managing sales and marketing for a 350+ bed multi-specialty hospital with annual revenue exceeding 250 Crores.
- Strong network with doctors, consultants, corporates, insurance companies, and TPAs.
- Proven expertise in referral marketing, business development, corporate relations, and patient acquisition.
- Strong understanding of healthcare marketing, branding, and digital marketing strategies.
- Excellent leadership, communication, negotiation, and stakeholder management skills.
- Strategic thinker with strong execution capabilities.
- Ability to lead large teams in a fast-paced, growth-oriented environment.
Key Skills
- Hospital Sales & Marketing
- Business Development
- Referral Marketing
- Doctor Relationship Management
- Corporate Sales
- TPA & Insurance Management
- Strategic Planning
- Digital Marketing
- Brand Building
- Team Leadership
- Revenue Growth
- Stakeholder Management
- Market Research
- Community Outreach
This opportunity is ideal for seasoned healthcare sales leaders who have successfully driven business growth, built strong referral networks, and led large commercial teams within reputed multi-specialty hospitals.
Skills: sales,healthcare,hospital sales,digital marketing,referral marketing,business development,revenue,doctors
