Head Of Sales & Revenue Strategy

Founding Revenue Leader | Sales Architect | Team BuilderRole Type

Senior Leadership Role — Individual Contributor + Team Builder

Reporting To: Co-Founders, Chief Operating Officer & Chief Marketing Officer

Location: Preferably Bangalore/Bengaluru. Other locations may be considered based on experience.

About The Role

We are looking for someone who can build revenue, not just do sales.

This is a high-ownership leadership role for someone who understands how to create a scalable sales engine inside a fast-growing startup environment. You will work directly with the founders to define the company's revenue architecture — from offers and positioning to pipelines, teams, systems, and closures. You need to have the ability to sale a service model, not just a product limbo.

You will be responsible for turning sales from a founder-led function into an organised, predictable growth machine. This is not a corporate maintenance role.

This is a 0 → 1 → Scale role.

You should be comfortable operating in ambiguity, building processes from scratch, hiring and mentoring teams, handling high-stakes negotiations, and taking ownership of revenue outcomes.

If you enjoy building systems, leading people, solving growth bottlenecks, and closing meaningful deals, this role is built for you.

What You'll OwnRevenue Strategy & Growth

You will lead the overall revenue function and help shape the commercial direction of the company.

Your responsibilities will include:

• Working with founders to finalise and refine the company's core sellable offers
• Defining ICPs (Ideal Customer Profiles), pricing structures, and positioning strategy
• Building scalable acquisition systems for both domestic and international markets
• Driving consistent growth across:
• Inbound sales
• Outbound sales
• Strategic partnerships
• Referral opportunities
• Creating systems to increase:
• Qualified leads
• Conversions
• Meetings booked
• Revenue velocity
• Identifying scalable growth opportunities across high-ticket and recurring revenue models
• Contributing to long-term business sustainability and expansion planning

You will play a direct role in shaping how the company grows over the next phase.

Sales Infrastructure & Pipeline Management

You will build the sales operating system from the ground up.

This includes:

• Designing and implementing:
• Sales playbooks
• Scripts
• Qualification frameworks
• Objection handling systems
• Follow-up structures
• Proposal workflows
• Reporting systems
• Building CRM discipline and forecasting systems
• Maintaining pipeline visibility and revenue predictability
• Creating scalable outreach processes for:
• Inbound leads
• Outbound prospecting
• Partnerships
• Strategic accounts
• Working closely with marketing to improve:
• Lead quality
• Conversion flow
• Campaign feedback loops
• Messaging alignment

You will be expected to think in systems, not isolated tasks.

Team Building & Leadership

This role includes building and leading a lean, high-performance sales organisation.

You will hire, train, manage, and scale:

• Sales Closers
• Business Development Representatives (BDRs)
• Lead Generation Executives
• Strategic Partnership Associates (as the company grows)

Your responsibilities will include:

• Conducting weekly performance reviews
• Coaching teams on live calls and deal handling
• Improving conversion behaviour through training and process refinement
• Building accountability systems and performance culture
• Setting KPIs, scorecards, and tracking mechanisms
• Creating a culture of ownership, speed, and execution

You should be someone who can both lead from the front and build operators beneath you.

Revenue Ownership & Closures

You will personally handle:

• High-value accounts
• Strategic partnerships
• Founder-assisted deals
• Enterprise or high-ticket negotiations

You will own revenue outcomes across both your own closures and overall team performance.

This role carries direct influence over company growth.

90-Day Success Metrics

Within the first 90 days, we expect:

• ₹5L–₹10L qualified MRR pipeline created
• 5+ paying clients closed
• CRM and forecasting systems fully operational
• At least one independently performing closer onboarded
• Consistent improvement in:
• Outreach quality
• Lead generation
• Meeting-to-close ratios
• Pipeline movement
• Revenue predictability

Weekly Metrics Tracked

• Pipeline value added
• Meetings booked
• Conversion percentages
• Follow-up consistency
• Revenue closed
• Deal velocity
• Team productivity metrics
• Forecast accuracy

Compensation StructureInitial Founding Phase (First 3–6 Months)

This role begins as a performance-linked, commission-based leadership position designed for individuals who are confident in their ability to generate revenue and build commercial systems from the ground up.

Commission Structure

• 10% commission on the first USD $5,000 of monthly revenue closed

• 20% commission on monthly revenue between USD $5,001 and USD $10,000

• 30% commission on monthly revenue above USD $10,000

Commission is applicable on revenue personally sourced, closed, and collected by the company.

Based on company & individual performance, we offer a fixed base pay and bonus structure.

Growth Phase

As revenue targets, operational KPIs, and team-building milestones are consistently achieved, the role may transition into a fixed-compensation leadership position.

This may include:

• Fixed monthly salary

• Revenue-linked performance incentives

• Leadership bonus structures

• Team performance bonuses

• Long-term growth opportunities

Long-Term Opportunity

The successful candidate will have the opportunity to build and lead the company's revenue function, influence commercial strategy, hire and scale sales teams, and become a key part of the company's long-term leadership journey.

Who We're Looking For

We're looking for someone who combines strategic thinking with execution intensity.

You should ideally have:

• 5–8 years of experience in:
• B2B
• B2C
• SaaS
• Agency
• IT Services
• Consulting Sales
• Experience building or scaling sales teams
• Strong understanding of:
• Outbound systems
• Lead generation
• Consultative selling
• Sales operations
• CRM workflows
• Confidence handling high-value negotiations and complex deals
• Comfort working in high-growth startup environments where systems evolve rapidly
• Strong communication, leadership, and decision-making ability
• A builder mentality with strong ownership
• High accountability and low ego
• Numbers-first thinking with strategic execution capability

Ideal Personality Fit

You will thrive here if you are someone who:

• Likes building more than maintaining
• Can operate without excessive handholding
• Enjoys solving messy growth problems
• Thinks commercially and strategically
• Can balance people leadership with aggressive execution
• Wants to help build a serious long-term company instead of just doing sales

Why This Role Matters

This is not a traditional sales manager role.

You will help define:

• How the company sells
• How revenue scales
• How teams are built
• How growth becomes predictable

The right person for this role will become a core part of the company's leadership journey.