Head of Growth & Community

Build brands. Grow communities. Create experiences. Drive growth.

We are looking for a dynamic Head of Community & Growth to lead brand strategy, marketing, customer acquisition, community development, membership and events across two distinctive brands.

Company Description

Namma Ashram Private Limited is an experience-led hospitality company focused on creating community-centric brands and destinations that go beyond conventional restaurants, cafés, clubs, and accommodation.

The portfolio currently includes:

• Namma Ashram, an urban sanctuary for mindful living that combines soulful food, wellness, movement, art, books, pottery, workshops, and cultural experiences, and
• The Curio Table, an experience-led dining concept that blends food, curiosity, science, arts, and immersive experiences.

The company builds hospitality ecosystems with complementary offerings and partnerships to encourage repeat engagement and a sense of belonging. Its approach emphasizes distinctive brands, asset-conscious operating models, strong operating systems, financial discipline, and tech-enabled execution across multiple formats and locations.

This is much more than a conventional marketing role. We are looking for someone who understands how to build brands that people connect with, communities they want to belong to and experiences that bring them back.

Key Responsibilities

The Head of Growth & Community is a full-time, on-site role based in Bengaluru, reporting to Founder & CEO, responsible for driving customer acquisition, engagement, and retention across Namma Ashram's brands and destinations. This role leads growth strategy, designs and executes multi-channel campaigns, and builds community programs that increase visit frequency, membership, and brand advocacy.

• Brand & Communications: Own brand positioning, storytelling, content, PR and brand consistency across both brands.
• 360 Marketing: Lead offline & online campaigns, customer acquisition, social media, performance marketing, CRM and retention.
• Community & Membership: Build engaged communities, develop membership programmes, partnerships, referrals and customer loyalty.
• Events & Programming: Conceptualise and manage workshops, performances, cultural programmes, wellness experiences, creative activities and community events.
• Growth & Insights: Drive measurable growth through customer insights, marketing analytics, repeat visits, partnerships and new engagement opportunities.

The You will lead a central team across Digital, Performance & CRM; Community & Membership; and Events & Programming.

Desired qualifications

• 7–15 years of experience in brand building, marketing, community development or consumer-facing businesses.
• Demonstrated ability to build communities, membership programmes and customer engagement.
• Experience in curating and commercialising events, experiences and partnerships.
• Strong skills in Customer Acquisition and Sales, including funnel management, conversion optimisation, and relationship-building with guests and partners.
• Background in Business Development, with experience identifying, negotiating, and managing collaborations, partnerships, and new revenue opportunities.
• Experience in hospitality, lifestyle, F&B, or community-led businesses, with an understanding of experience design and customer engagement.
• Ability to use data and analytics tools to track performance, generate insights, and inform decision-making.
• Excellent communication, storytelling, and stakeholder management skills, with comfort engaging diverse communities and audiences.
• Bachelor's degree in Business, Marketing, Hospitality Management, or a related field; advanced qualifications are an advantage.

Success measures

Brand strength, customer acquisition, marketing ROI, active community and membership growth, repeat visits, customer lifetime value, event profitability and venue utilisation.

Opportunity

Scale the company from 2 outlets-1 city to 15+ outlets across geographies.

Build the growth engine for two differentiated brands, create meaningful customer communities and shape a hospitality experience platform that goes beyond conventional food and beverage businesses.

If you believe great brands are built through meaningful relationships, distinctive experiences and communities — we'd love to hear from you.

Apply with your profile and a brief note on a brand, community or growth initiative you have built and its measurable impact.