Head of Direct Sales

Role: Sales Head - Direct Sales

Experience: 15-20 Years

Location: Chennai (WFO)

Mandatory: Real Estate

JD:

Sales Head – Direct Sales (Real Estate)

Grade: GM

Reporting To: Business Head

Experience: 15–20 Years

Role Purpose

Drive direct sales revenue across projects through structured sales strategy and team

leadership.

Key Responsibilities

Develop projectwise sales plans including pricing inputs and inventory movement

strategy.

Lead highvalue deal closures and institutional buyer engagements.

Build and manage highperformance sales teams and site sales processes.

Drive walkins, site conversions and customer experience standards.

Collaborate with marketing for lead conversion funnels and campaign ROI.

Provide market intelligence on competition, pricing and buyer trends.

Key Skills

Sales strategy and forecasting

Highticket deal closures

Team performance management

Customer experience orientation

KPIs

Sales absorption rate

Revenue realization vs targets

Conversion ratio from leads

Team productivity metric