Head of Content

Content Head (Website & Organic Growth)

This is not a content writer role.

And it's definitely not a publish more blogs job.

If you've ever:

• Scaled organic traffic meaningfully at a B2C internet company
• Built SEO-first content systems that compound over years
• Led a team of writers and raised the quality bar (not just output)
• Thought deeply about how Google and AI search (LLMs) consume content

What you'll own

You will own all long-form and structured website content at Thrillophilia:

• Destination & country pages
• Itinerary and planning guides
• Evergreen SEO assets
• Authority and comparison content

Your job is to keep Thrillophilia the most trusted travel planning destination on the internet.

What you'll actually do

• Lead SEO-driven content strategy that grows organic traffic month-on-month
• Design content architecture, intent mapping, and topic clusters
• Build content that ranks today and survives algorithm + AI search shifts
• Understand how LLMs interpret, summarise, and surface content
• Lead and mentor a team of 10–12 content writers
• Create playbooks, benchmarks, and ruthless quality standards
• Audit, prune, and upgrade content continuously

You are accountable for outcomes, not word count.

Who this role is for

• 6–12 years in content at a B2C internet company
• Proven record of scaling organic traffic
• Strong grasp of SEO strategy (not just keywords)
• Comfortable working with data, rankings, and search intent
• Has led content teams and built systems, not chaos

Travel or marketplace experience is a plus, not a requirement.

About Thrillophilia -

Thrillophilia is one of India's leading experience-led travel platforms, focused on curated multi-day tours across India and 100+ global destinations. Millions of travellers use Thrillophilia every year to plan and book complex, high-involvement trips. We're building a tech-driven travel company where content, data, and on-ground operator expertise shape travel journeys.