Role Overview
Looking for candidates from BANGALORE only
The Business Development Head will be responsible for driving the company's overall growth strategy by aligning sales, marketing, branding, and training initiatives. This role requires a dynamic leader with deep experience in the direct selling industry, who can manage P&L, build high-performing teams, and deliver aggressive business expansion and revenue targets.
Key Responsibilities
1. Business Growth & Sales Leadership
- Drive achievement of annual and quarterly sales targets across regions.
- Develop and execute strategic plans to expand customer base and increase market penetration.
- Strengthen the direct selling network through scalable growth models.
- Monitor sales performance and implement corrective actions to ensure target achievement
2. Marketing & Brand Strategy
- Lead end-to-end branding initiatives to enhance visibility and positioning of AMC India.
- Oversee PR strategies, media relations, and brand communications.
- Drive impactful digital marketing campaigns for lead generation and brand engagement.
- Ensure consistent brand messaging across all channels (online & offline).
3. Training & Capability Building
- Design and implement structured training programs for sales teams and leaders.
- Enable teams with product knowledge, selling skills, and customer engagement strategies.
- Collaborate with leadership to build a strong culture of demo based selling.
4. P&L Management
- Own and manage the Profit & Loss (P&L) for the business unit.
- Optimize costs while maximizing revenue and profitability.
- Track financial performance, budgets, and ROI on marketing and sales initiatives.
5. Strategic Planning & Execution
- Develop long-term business strategies aligned with company vision.
- Identify new business opportunities, partnerships, and expansion markets.
- Analyse market trends, competitor activities, and customer insights to refine strategies.
6. Team Leadership & Cross-functional Collaboration
- Lead, mentor, and inspire cross-functional teams (Sales, Marketing, Training).
- Work closely with internal stakeholders to ensure seamless execution of business plans.
- Build a high-performance, result-oriented culture across the organization.
Key Requirements
- Proven experience in a Sales,Business Development / Leadership role within a Direct Selling organization.
- Strong exposure to branding, PR, digital marketing, and sales strategy.
- Demonstrated experience in P&L management and revenue growth.
- Excellent leadership, communication, and stakeholder management skills.
- Multilingual capability – English, Hindi, Kannada, Telugu and Tamil.
- Strong analytical and strategic thinking abilities.
- Willingness to travel extensively.
Key Result Areas (KRAs)
- Achievement of annual sales and revenue targets
- Growth in market share and sales network
- Brand visibility and engagement metrics
- Lead generation and conversion ratios
- Training effectiveness and team productivity
- Profitability and cost optimization
Key Performance Indicators (KPIs)
- % achievement of sales targets
- Year-on-year revenue growth
- Lead conversion rate
- Customer acquisition & retention rates
- ROI on marketing campaigns
- Training completion & performance improvement metrics
- P&L performance vs budget
Preferred Candidate Profile
- 10–15+ years of experience in direct selling / FMCG / consumer durable sectors
- Strong understanding of premium product positioning and experiential selling
- Passion for building teams and driving sustainable growth
- Age between 40 to 50 years
